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Souq.com Launches “Fulfilled by Souq” Program

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Souq.com, one of the Middle East’s leading online retail and marketplace platforms has launched the “Fulfilled by Souq” (FBS) program. Built on the foundation of an advanced fulfilment network, the program offers unparalleled benefits to sellers and consumers on the platform. Keeping in line with Souq.com’s vision to innovate and offer the best services in the region, FBS initiative empowers sellers to save time, boost their sales and grow their business without having to worry about logistics, whereas consumers can enjoy a superior shopping experience with high quality guaranteed products with fast and prioritized delivery at their doorsteps.

FBS extends the services currently provided by the e-commerce platform to all sellers by enabling them to effectively fulfil their delivery orders to millions of customers in the MENA region. Further, FBS frees online sellers from the time and money required to store, pick, pack, ship, and provide customer service for the products they sell online. For consumers, a systematic and rigorous quality control process from pick-up to shipment ensures that 100% genuine and high quality product from trusted sellers are packed with secure packaging. Additionally, consumers benefit from faster pick-up on returns and enjoy excellent customer service for the orders.

Cross-border e-commerce is one of the fastest growing segment of global trade today and is helping SMEs reach global markets. Cross-border e-commerce has gone from zero two decades ago, to an estimated $ 1.92 trillion globally by the end of 2016. By providing end-to-end fulfilment and logistics support, FBS can support both global giants and SMEs from all over the world who want to enter the MENA market.

Wisam Daoud, COO, Souq.com comments, “Our primary objective is to deliver the highest quality products as quickly and efficiently as possible to our customers. FBS enables third-party sellers to take advantage of the vast network and infrastructure we’ve been perfecting for years. Buyers get access to a wider selection of products they can trust to arrive quickly and in great quality; Sellers get to build their online business without needing to worry about the operations required to deliver exceptional service. This initiative is a testament to our constant endeavour of utilizing technology and our operational expertise to further develop and grow e-commerce in the region.”

The cost effective and simple process of FBS features the selected products with a distinct badge on the App and a special filter in search to differentiate products on offer and ensure a higher level of visibility and sales.

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Gadgets

HONOR Intros PORSCHE DESIGN HONOR Magic7 RSR

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HONOR announced the launch of their latest ultra-premium flagship smartphone in the UAE. The PORSCHE DESIGN HONOR Magic7 RSR marks the third collaboration between the global technology brand HONOR and the exclusive lifestyle brand Porsche Design. The new device merges premium sports car inspired design with state-of-the-art technology, again showcasing a powerful collaboration meticulously crafting a groundbreaking product. The PORSCHE DESIGN HONOR Magic7 RSR represents a leap forward in AI-enabled smartphone technology, seamlessly integrating AI into the user experience by enhancing imaging, display, performance, and system interactions, creating a personalized smart platform that adapts and improves with use. The official unveiling took place at LEAP 2025 (Riyadh, KSA), where HONOR made a remarkable impact under the theme “LEAP into HONOR AI World” by unveiling – the PORSCHE DESIGN HONOR Magic7 RSR, setting a new standard in the premium smartphone market in the GCC.

The PORSCHE DESIGN HONOR Magic7 RSR seamlessly blends Porsche Design’s iconic sporty aesthetics with exceptional quality, functionality, and usability. Ferdinand Alexander Porsche, the creator of the legendary sports car 911 and founder of Porsche Design once described his design approach in the following way: “As little design as possible, as much design as necessary.” Drawing from F. A. Porsche’s philosophy of simplicity and sophistication, the PORSCHE DESIGN HONOR Magic7 RSR incorporates the HONOR Magic7’s symmetrical camera module while integrating the latest sports car design, a celebration of superior dynamics and elegance. This fusion of innovation and heritage creates a unique appeal, with a powerful design highlighted by a distinctive central ridge reminiscent of sleek hood lines featured on many Porsche sports cars. This feature enhances both visual appeal and ergonomics, providing a comfortable and secure grip.

The phone incorporates Porsche’s signature design elements with a hexagonal camera module inspired by high-performance components. The aerodynamic aesthetics of the Taycan Turbo S are seamlessly integrated, and the symmetrical arrangement of four imaging units (3 cameras and 1 graphic element) resemble sports car headlights, protected by 3D glass echoing Porsche’s windshield curves. The PORSCHE DESIGN HONOR Magic7 RSR replicates the smooth, refined surface of a sports car, offering a sensory feast of visual and tactile delight.

The PORSCHE DESIGN HONOR Magic7 RSR features the new cutting-edge MagicOS 9.0. This industry-first, personalized all-scenario AI operating system is equipped with intelligent features that are thoughtfully engineered to meet the varied needs of users, spanning from everyday smartphone operation, entertainment, communication, photo editing, and professional tasks. Introducing Magic Portal, users can conveniently access essential information and services through the upgraded circle and access capability, streamlining smartphone interactions with a simple circle and tap gesture. The MagicOS 9.0 also integrates AI-powered Real-time Transcript, AI Summary, AI Minutes and AI Format features into HONOR Notes, enhancing meeting efficiency for business users. Furthermore, it provides AI Eraser and AI Cutout for an enhanced photo-editing experience. The PORSCHE DESIGN HONOR Magic7 RSR now comes with the Google Gemini app pre-installed. This AI assistant from Google can help users enhance ideas, learn in new ways, write emails, plan events and more.

The PORSCHE DESIGN HONOR Magic7 RSR boasts the pioneering AI HONOR Image Engine, the industry’s first on-device plus cloud large model empowered mobile imaging system. It delivers a transformative photography experience from image capture to editing. Leveraging the power of large models, the device elevates image precision across all photography needs including portraits, snapshots, or telephoto images. This device showcases a range of AI-driven photography tools, including All-scenario Harcourt Portrait, AI Enhanced Portrait, AI Super Zoom for Scenery Capture, Stage Mode, AI Motion Sensing Capture, and HD Super Burst. Users can take stunning photos through AI processing, capturing every moment with remarkable clarity and detail.

With a triple rear camera setup that includes a 50MP Super Dynamic Falcon Main Camera, a 200MP Ultra-sensitive Telephoto Camera, and a 50MP Wide Camera, the device is a perfect tool for photography enthusiasts seeking a professional-like shooting experience. Equipped with an advanced 1/1.4″ telephoto sensor and the industry’s largest f/1.88 telephoto aperture, the telephoto camera rivals the performance of professional telephoto lenses. The LiDAR Matrix Autofocus System, featuring 1200 Points LiDAR Matrix, enhances focusing accuracy, speed, and tracking range, ensuring sharp and clear shots of moving subjects. With a dual electromagnetic focus actuator, the focus capability is enhanced significantly.

The PORSCHE DESIGN HONOR Magic7 RSR is equipped with the Natural Light HONOR AI Eye Comfort Display, which simulates natural light characteristics and is certified by TÜV Rheinland Full Care Display 4.0, TÜV Rheinland Circular Polarization, and TÜV Rheinland Flicker-Free, setting a new standard in user eye health protection. Providing ultimate protection to the device, the smartphone incorporates the HONOR Anti-scratch NanoCrystal Shield and is certified with IP68 and IP69 ratings for dust and water resistance withstanding everyday scratches and shocks. The device also supports rapid charging options with 100W Wired and 80W Wireless HONOR SuperCharge, by incorporating a 5850mAh Third-generation Silicon-carbon Battery that delivers reliable power even in low temperatures.

Powered by the Snapdragon 8 Elite Mobile Platform, Qualcomm’s most powerful mobile system-on-a-chip, the device ensures smooth gaming and multitasking with stunning graphics and efficient battery usage. The HONOR Surround Subwoofer, a stereo speaker with an integrated ultra-large sound cavity and spatial audio, offers deep bass and an immersive audio experience. The PORSCHE DESIGN HONOR Magic7 RSR features a unique user interface infused with elements inspired by sports cars. Enhancing the user experience, the smartphone includes a special premium phone case that provides enhanced durability. With its impressive features, the PORSCHE DESIGN HONOR Magic7 RSR is an ideal companion for everyday life, blending style, performance, and durability seamlessly.

The luxury flagship device is available in two distinct Original Porsche exterior colors: the classic Agate Grey, a sporty yet elegant hue, and the brand-new color Provence, a modern purple hue that adds a touch of flamboyance to the over-all clean and functional design. The UAE consumers can now subscribe online to be among the first to experience the all-new PORSCHE DESIGN HONOR Magic7 RSR.

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Components

Users Claim That Nvidia GPUs Are Melting Power Cables

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Early adopters of Nvidia’s new GeForce RTX 5090 graphics card are reporting issues with melting power cables, with at least one report on YouTube and another on Reddit. This situation mirrors an earlier problem with the RTX 4090, where power connectors melted or caught fire, damaging GPUs and power supplies.

Investigations revealed that the 4090’s connector issues were largely due to user error, with 12VHPWR connectors not being fully inserted or bent, creating stress and heat. The PCI-SIG, the standards body for the connector, stated the design was sound and blamed implementation issues. An updated connector, 12V-2×6, which ensures proper seating before delivering power, replaced the 12VHPWR connector in the RTX 50-series cards.

Both connectors aim to deliver significant power to high-end GPUs via a single cable, reducing the need for multiple 8-pin connectors and saving board space. While Nvidia, Intel, AMD, Qualcomm, Arm, and others are PCI-SIG members, Nvidia is the primary user of these connectors in its GPUs. AMD and Intel continue using 8-pin connectors, with some Nvidia partners doing the same for lower-end cards like the RTX 4060 and 4070 series.

The two reported RTX 5090 incidents involved third-party cables, one from MODDIY and another from an FSP power supply, rather than Nvidia’s provided 8-pin adapter. It’s too early to determine if the problem lies with the cables, Nvidia, the connector design, or user error, or if it’s simply a coincidence.

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Accessories

Apple’s Beats Unveils Powerbeats Pro 2 with Heart-Rate Monitoring

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Apple Inc.’s Beats division has unveiled the long-awaited Powerbeats Pro 2, which features noise cancellation, a heart-rate monitor, and a revamped design aimed at athletes. This new model incorporates capabilities seen in Apple’s AirPods, such as transparency mode for better external noise awareness and the H2 chip for enhanced sound quality. Additionally, it offers improved spatial audio for a 3D listening experience and comes with a smaller, wireless charging case.

The heart-rate monitor is a notable first for Apple-designed earbuds, expanding the company’s health-related features, and utilizes technology found in the Apple Watch. Despite a slow holiday season for Apple’s wearables business—with sales in the division falling nearly 2% to about $11.8 billion—the introduction of these new earbuds is anticipated to drive interest and sales.

Priced at $250, the same as the previous model, the new Powerbeats Pro 2 will be available in black, orange, purple, and a color called quicksand. This price point matches the AirPods Pro 2, although the Powerbeats may be more appealing to athletes due to their secure ear hooks.

Apple Vice President Oliver Schusser, who oversees Beats as well as the company’s sports, TV+, and music initiatives, hailed the new Powerbeats as “the most impressive product in Beats’ history.” Acquired by Apple in 2014 for $3 billion, Beats remains the company’s largest acquisition to date.

The heart-rate monitor will be compatible with fitness apps like Peloton, Nike Run Club, Ladder, and Slopes, with data integration into the Apple Health app. The earbuds will also be compatible with Android devices. Apple is reportedly working on AirPods with heart-rate monitoring, though they are still many months away from release.

In terms of battery life, the Powerbeats Pro 2 holds an advantage over AirPods, with 10 hours of usage on their own and 45 hours with the charging case, compared to six hours for AirPods alone and up to 30 hours with the case. However, AirPods continue to offer unique features, such as a new hearing aid functionality.

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