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Emaar Properties Chariman Alabbar and Yoox Net-A-Porter Group Launch Sivvi.com

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Yoox  Net-A-Porter Group (YNAP), a leading online luxury fashion retailer in the world, has announced a joint venture with Symphony Investments, an entity controlled by Mohamed Alabbar, to launch SIVVI.com. Both the companies plan to create “the Middle East’s undisputed leader for online luxury retail.” The partnership will see Mohamed Alabbar focus his entire online luxury retail activity in the region exclusively through the new joint venture.

YNAP will hold a 60% stake in the joint venture, which will be fully consolidated in YNAP’s accounts, while Symphony Investments will own the remaining 40%. The JV will manage all of the Group’s existing multi-brand online stores in the region – Net-A-Porter, Mr Porter, Yoox, and The Outnet – as well as, in agreement with the brands, select existing and future Online Flagship Stores “Powered by YNAP” that have significant business potential in the Middle East.

The new company will operate in the GCC countries and the JV may expand to other countries in the Middle East and North Africa in the future. To provide Middle Eastern luxury customers with a fully localised offer, the JV will establish on-the-ground operations, which will allow YNAP to capture the region’s significant growth potential.

Through this JV, the companies plan to establish a Dubai-based entity to bring the company closer to its customers. A local office with dedicated sales and marketing, customer care and PR teams will also be appointed to provide Middle Eastern customers with a highly tailored offering.

The companies will also open a new distribution centre in Dubai powered by YNAP’s omni-stock techno-logistics platform to guarantee the highest level of service, including premier same-day delivery. In addition, the companies will also develop a localised offering ranging from Arabic-language customer care and content, as well as local currency and payment methods.

The JV will open the local office and distribution centre in Dubai by end of 2017. YOOX and THE OUTNET will debut in 2018, while NET-A-PORTER and MR PORTER will launch in 2019, followed by select Online Flagship Stores. “The Middle East is one of the fastest growing global centres for luxury retail. The region also has a significant population of over 200 million young people who are tech-savvy and influence luxury retail decisions. With this joint venture to be based in Dubai, a global business & leisure hub, we are pioneering a never-before online luxury retail experience that integrates luxury with techno-logistics. It will redefine the retail sector, and create a brand-new way to access the world’s high-end brands brought by YNAP. A ground-breaking initiative, the JV will serve as go-to online destination for luxury retail and set new industry benchmarks in customer service, speed of delivery and diversity of choice,” said Mohamed Alabbar, the Chairman of Symphony Investments.

This partnership will combine the unique experience and expertise of both parties. YNAP will contribute its burgeoning business in the region, as well as its strong existing brand recognition and a high-value customer base. It will also provide long-standing expertise as one of the world’s leading online luxury retailers, plus a world-class techno-logistics platform that is tailored to luxury fashion. Symphony Investments will bring its unique experience of luxury retail in the Middle East along with its unmatched knowledge of luxury consumer trends and its extensive network in the region.

“We are thrilled by the potential of the Middle East market: combining YNAP and Mohamed Alabbar’s strengths, we look forward to giving shoppers in the region access to a fantastic luxury assortment with our unparalleled service and content. We were delighted to welcome Mohamed Alabbar as a strategic investor earlier this year and together we are now embarking on a major expansion in the region,” said Federico Marchetti, Chief Executive Officer of YOOX NET-A-PORTER GROUP.

 

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Gadgets

HONOR Pad 8 is Now Available in the UAE

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HONOR has announced the official availability of the all-new HONOR Pad 8 in the UAE market following record-breaking preorders. The all-new HONOR Pad 8 delivers unrivalled entertainment experience in a sleek and compact design. Boasting an impressive 12-inch 2K HONOR FullView display, 8 Speakers with DTS: X ULTRA, and Multi-Screen Collaboration, the HONOR Pad 8 pushes industry benchmarks to help users stay entertained to the maximum.

“HONOR innovates and provides state-of-the-art products based on an in-depth understanding of local customer needs and consumer behavior, ensuring that each market receives the best-fit model,” said Zac Li, GCC Country Manager of HONOR Device Co, Ltd “We’re thrilled that HONOR Pad 8 has been getting lots of attention in the last few days and the preorder sales hit a new record in the UAE market. We will continue to bring more exciting products to the UAE market to ensure users benefit from industry-leading devices that deliver a premium experience.”

HONOR products are positioned differently to suit different customers. HONOR Pad 8 is designed to deliver a truly immersive entertainment experience with a big display, alongside powerful speakers, perfect for those who need to fulfill their entertainment needs. Additionally, the HONOR Pad 8 comes with the latest HONOR Magic UI 6.1 based on Android 12, offering a range of enhanced, customized features to provide a smart experience to users like Multi-Screen Collaboration, HONOR Share, APP Extender and Multi-Window Viewing.

Inspired by the sky at dawn, the HONOR Pad 8 is available now in classic Blue Hour in UAE markets via HONOR Online Store and Sharaf DG at an affordable price of AED 1199 with free gifts worth AED 248 including HONOR Flip Cover and HONOR CHOICE X2.

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Accessories

Logitech Launches its Aurora Collection in the Gulf Region

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Logitech G introduced the Aurora Collection in the Gulf region, a new collection featuring the G735 Wireless Gaming HeadsetG715 Wireless Gaming KeyboardG713 Gaming KeyboardG705 Wireless Gaming Mouse. The new collection was designed while addressing the needs and wants of women gamers and appealing to all gamers who are looking for a  playful design and curated experience.

The Aurora Collection has a distinctive aesthetic and design language. It also includes Logitech G’s advanced gaming-grade technologies like LIGHTSPEED high-performance wireless technology and Blue VO!CE microphone technology. The result is a collection of gear that invites all gamers to come as they are while delivering the advanced feature set all gamers expect.

The Aurora Collection was conceptualized based on the feedback from women gamers across the community and brought to life by a team of predominantly women innovation, design, engineering, and marketing leaders at Logitech. The collection was created to meet the gaming desires and needs of an underrepresented segment of gamers and reimagine the future of gaming where representation is firmly present.

The Aurora Collection consists of:

  • G735 Wireless Gaming Headset – Featuring a White Mist finish, ethereal RGB lighting, and on-ear dual-audio mixing, the G735 is a versatile option for any player. G735 is the first Logitech G headset with the feature to modulate a player’s voice.  Players can enjoy long gaming sessions with 56+ hr battery life (without lighting), and experience wireless freedom through Logitech G’s award-winning LIGHTSPEED wireless technology, and Bluetooth.
  • G715 and G713 Mechanical Gaming Keyboards – The G715 Wireless Gaming Keyboard and G713 Gaming Keyboard deliver low-key vibes with high-key performance so players can express themselves and play their way. A compact, tenkeyless layout, and adjustable height ensure comfort all day long. Pack it up and place it anywhere with a rechargeable battery that delivers 25 hours of non-stop gaming, and LIGHTSPEED wireless or Bluetooth connectivity. Both keyboards come with an included Cloud-Soft palm rest for all-day comfort.
  • G705 Wireless Gaming Mouse –G705 Wireless Gaming Mouse is purpose-built for smaller hands with compact contoured fit, and advanced gaming technology. At just 85 grams, G705 is designed for long-lasting, lightweight comfort and performance. With a gaming-grade sensor, ultra-responsive LIGHTSPEED wireless, Bluetooth connectivity, and an easy-reach DPI-cycling button, gamers can play their best.
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Events

Meta Connect 2022 Date Announced

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Mark Zuckerberg, the CEO and Founder of Meta announced on his Facebook account the official October 11 event date for Meta Connect 2022. In the same post, the CEO also added a new image of Project: Cambria, the long-awaited follow-up to the Meta Quest.

Meta Connect, formally Facebook Connect, is an annual online showcase event highlighting the firm’s technology updates and roadmaps. Last year’s event was exceedingly notable because the Menlo Park-based firm publicly rebranded itself as Meta for the first time.

The event also saw Meta refocusing away from its social media foundations, moving the firm towards immersive Web3 technology and software. The Menlo Park-based firm set out its goals to create new XR technology and claim a foothold on the Metaverse.

The popularity of Metaverse technology has sky-rocketed thanks to last year’s Connect event. During the showcase, the firm introduced its vision of the Metaverse as an immersive social space where users can work and socialise.

Since the event, the firm has debuted its Horizons Metaverse globally. The Menlo Park-based also uses the fledging service as a testbed where budding immersive developers can design and distribute Metaverse content. The firm also supports Horizon developers with a series of XR funds and boot camps.

Meta Connect, formally Facebook Connect, is an annual online showcase event highlighting the firm’s technology updates and roadmaps. Last year’s event was exceedingly notable because the Menlo Park-based firm publicly rebranded itself as Meta for the first time.

The event also saw Meta refocusing away from its social media foundations, moving the firm towards immersive Web3 technology and software. The Menlo Park-based firm set out its goals to create new XR technology and claim a foothold on the Metaverse.

The popularity of Metaverse technology has sky-rocketed thanks to last year’s Connect event. During the showcase, the firm introduced its vision of the Metaverse as an immersive social space where users can work and socialise. Since the event, the firm has debuted its Horizons Metaverse globally. The Menlo Park-based also uses the fledging service as a testbed where budding immersive developers can design and distribute Metaverse content. The firm also supports Horizon developers with a series of XR funds and boot camps.

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