The Executive Council of Dubai and Huawei Consumer Business Group on Wednesday announced a partnership that will see it include Dubai Font on its mobile operating systems as one of its standard pre-loaded fonts. The font will be automatically available on the upcoming Huawei flagship smartphone starting with the Middle East and Africa later this year, and in the rest of the world as of next year. Designed to reflect the modernity and culture of innovation that exists within Dubai, the signing is the latest move in a series of steps that has seen it cement its position as a global cultural hub.
The signing was attended by Ahmad bin Amer Al Mahri, Assistant Secretary General of the Executive Council and General Secretariat Affairs, as well as Gene Jiao, President of Huawei Consumer Business Group Middle East & Africa at The Executive Council’s offices in Emirates Towers in Dubai.
Commenting on the signing, His Excellency Abdullah Al Shaibani, Secretary General of the Executive Council of Dubai, said: “This signing solidifies Dubai’s position as a forward-thinking city that is consistently on the cusp of innovation. Dubai Font is a new tool for self-expression and communication in the region and around the world, and we are confident that this agreement will leave its mark on the world. Huawei has a good reputation and future, and this seemed a natural fit for us moving forward.”
“Dubai’s digital imprint on the world is already significant, but Dubai Font only serves to reinforce this. Led by an ambitious leadership that refuses to rest on its laurels, Dubai Font is one of the latest in a number of innovations that has seen us set the global digital agenda. This font sets itself apart from other fonts because it was designed based on the core principles that have turned Dubai into a remarkable symbol of success and tolerance – principles that, through this partnership, we are working to introduce to the rest of the world.”
For his part, Al Mahri said: “Dubai Font is not just a digital medium for expression, but it also combines the past with the present – our traditions with our thirst for innovation. This partnership will allow individuals from all over the world to express themselves, which was one of our key aims when we set out to create the font.”
Gene Jiao said: “We are excited to announce our partnership with The Executive Council of Dubai, and to be one of the first smartphone company to introduce Dubai Font to our users. At Huawei, we share the same vision as that of Dubai- to continuously innovate. Relying on our strong Research and Development (R&D) capabilities and market reach, we also seek to create technologically advanced services that will enable us to provide customers with the ultimate experience while using our devices.”
The font is available to more than 100 million users of Microsoft Office 365 around the world, and is the first font to be created by a city and named after it. It could also be downloaded through the Dubai Font website for other usages and operating systems. Designed for more than 180 countries and 23 languages integrating Arabic and Latin typefaces, Dubai Font, will soon expand over the next phase to include more languages.
Huawei Consumer Business Group (CBG), one of Huawei’s three business groups, is committed to becoming a signature culture and technology brand among consumers worldwide. According to market research statistics from prominent agencies such as IDC, SA and TransForce, Huawei ranked the third in terms of market share in the global smartphone market in Q1 2017, and number one in China.
Huawei’s brand value is also recognized by multiple authoritative global agencies. As per the Fortune 500 ranking announced on July 20th, Huawei ascended the list to the 83rd place from the 129th of last year, with revenue of $78.51 billion, making the top global 100. On the same note, Huawei has also ranked number 49 in the 2017 BrandZ Top 100 Most Valuable Global Brands list and number 40 on the Brand Finance 2017 Global 500 list of the top most valuable brands in the world.
As a leading technology company, Huawei invests a significant amount of its annual sales revenue to research and development efforts, and has established 16 research centers around the world. In 2016, Huawei continued to invest in the future, with the company’s annual spending on research and development reaching CNY76.4 billion (US$11 billion).
Oneroad Automotive Launches Hongqi Club Dubai
Oneroad Automotive has launched Hongqi Club, furnishing an exceptional avenue for its members to connect, interact and celebrate the trust and love they have for the luxury Chinese car brand Hongqi. The mega event at the spectacular Meydan Racecourse saw Hongqi car owners and enthusiasts in the UAE who share the same spirit and philosophy congregate to welcome the sights, sounds, and glamour of the luxury of motoring.
The programme was complemented by various prestigious on and off-track events, including an organized parade of Hongqi cars and horses and other transfixing live entertainments like the UAE traditional dance show. Owing to its strategic significance for Hongqi’s overseas development Oneroad Automotive launched the first Hongqi H9 in Dubai in 2018. Since 2021, they have had a huge showroom on Sheikh Zayed Road in Dubai.
Speaking about the newly launched Hongqi club, Elvin Xie, the General Manager, Oneroad Automotive, said, “There is nothing quite interesting and fruitful like being with people who share the same interests, and it’s not only about spending time with like-minded people which of course makes us joyful but also an opportunity to gathering resources as there will be endless chances to exchange helpful ideas about their experiences with the vehicle, The Hongqi club will be a great platform to express one’s love for the Hongqi vehicles and connect with fellow automotive enthusiasts, both on road either off-road. This club will have the best opportunity and each other’s best interests at heart to work together, offering endless opportunities to the members. It’s all about connecting, collaborating, and participating, and it will definitely give one a sense of community belongs to.”
The event featured the magnificent cavalcade of Hongqi cars, with elegant and bespoke designs, high-grade specifications, parading different models like their full-size electric SUV EHS9, H9, H7, HS5, H5, and EQM5. The dynamic display was the centerpiece of activities at the Meydan, highlighting the brand’s pioneering technology, relentless spirit, fantastic engineering, and a variety of intelligent ecological identification systems.
Offering members the highest standard of safety on the roads, the perks for the club members include an exclusive discount on the second purchase of Hongqi car and receiving additional free services. The club’s dedication to delivering driving thrills will be highlighted by a range of other gatherings throughout the year.
Continuing its innovative and environment-friendly way of development, Hongqi strives to enrichen its relationship with clients at each step. With a huge array of prestigious and productive programmes in the pipeline, the club is already well underway in curating an impressive and growing members’ list.
Lenovo Launches New Yoga PCs
Lenovo has launched its next generation of premium, ultra-slim Windows 11 Yoga laptops. Speaking at the launch event, General Manager for Lenovo GULF, Mohammed Hilili said, “We’ve designed and engineered the new Yoga PCs with smarter features and an even more premium user experience to help people pursue their ambitions, relax, and get things done in their own way. Our inspiration behind the new lineup was driven by the hybrid life becoming the norm and our consumers demanding more of their devices to suit their needs. Our goal is to deliver devices that truly empower our users to consume, create, and collaborate on their own terms. This launch also gave us a unique opportunity to collaborate with local UAE talent to showcase the true capabilities of the lineup.”
The new Yoga line offers refreshes of the 14-inch and 16-inch Yoga Slim 7 Pro (known as Lenovo Slim 7 in the U.S.), the Yoga Slim 7i Pro (known as the Lenovo Slim 7i in the U.S.), and the Yoga 7. To meet the needs of the new hybrid home office, Lenovo has also announced today the new Yoga AIO 7, a new 4K 27-inch desktop PC that features an ergonomic hinge for endless adaptability, collaboration across multiple devices, and modern engineering for the contemporary home.
Made to merge unbelievable portability and versatility with more power, Lenovo’s Yoga 2-in-1 convertible laptops were pioneers in opening possibilities for users to flip and fold from work to play. The Yoga sub-brand has since expanded to encompass even more premium consumer devices that now span multiple form factors, including ultra-slim clamshell laptops, desktop computers, Chromebooks, and tablets.
In today’s new hybrid environment, the new generation of Yoga devices is designed to help people thrive against new challenges and opportunities in the way they connect, consume, create, and collaborate from the home, school, office, and beyond – giving users the tools to do more and the freedom to be themselves. Lenovo’s new Yoga Slim line exemplifies the pinnacle of this performance and portability – defined by its refined craftsmanship, premium experiences, and bold innovation. These ultra-slim laptops integrate a comfortable edge design with humanizing soft contours for easier and more comfortable mobility and handling.
They’re also crafted for premium experiences, powered by Lenovo’s X Power, a newly defined set of features committed to better-upgraded performance. To add, they’re enhanced by Lenovo’s show-stopping PureSight displays that set a new standard of premium features for a sharper, faster, more realistic, Eyesafe-certified visual experience. The Yoga Slim line stands for premium, portable performance – empowering users to adapt to hybrid living through smarter performance, sensing, security, and recognition capabilities – all made possible by the Lenovo A.I. Engine+.
This A.I. engine’s smart performance can anticipate the user’s power or battery needs based on what they’re doing, while Lenovo Intelligent Sense and Integrated Security – also part of Lenovo A.I. Engine+ – help keep work and play on the Yoga seamless and safer. Consumers can also attach Lenovo’s latest advanced support offering Premium Care Plus for an elevated service experience. This includes personalized hardware and software support from a global network of elite technicians along with accidental damage protection, sealed battery warranty, smart PC performance solutions, and data migration assistance – adding a level of protection and care to keep users productive even when the unexpected occurs.
For those who would like to help the environment, Lenovo’s CO2 Offset Service is a simple way of offsetting carbon emissions, allowing consumers to support one of the United Nations Framework Convention on Climate Change’s (UNFCCC) projects.
- The Lenovo Yoga Slim 9 will start from AED 7299
- The Lenovo Yoga 9 will start from AED 7099
- The Lenovo Yoga Slim 7 Pro X will start from AED 6299
- The Lenovo Yoga 7 will start from AED 5299
- The Lenovo Yoga Slim 7 Carbon will start from AED 4899
NBA Megastar Stephen Curry Coming to PGA TOUR 2K23
PGA TOUR 2K23 cranks up the star power with the introduction of Stephen Curry as a playable golfer. The four-time NBA Champion, 2022 Finals MVP, and eight-time All-Star, widely considered the greatest shooter in NBA history, has earned no shortage of accolades on the court. When he’s not sinking deep threes, he’s sinking putts on the golf course, is an avid golf fan, and welcome addition to the PGA TOUR 2K23 roster. Stephen Curry will be available to all players as a free download at launch and decked out in a distinctive Under Armour Curry Iso-Chill Golf adjustable cap, Charged Curry SL shoes, Curry Polar polo shirt, and Curry Limitless shorts.
But Curry isn’t alone in stepping off the hardwood and onto the dance floor. Basketball legend Michael Jordan will also be playable at launch for players who pre-order PGA TOUR 2K23 Standard Edition or purchase the Deluxe Edition or Tiger Woods Edition. Jordan is included in the Michael Jordan Bonus Pack**. Players can tee up a head-to-head competition between the two basketball greats in Exhibition play locally or online*** to determine which hoops star is the greater links legend or take on an elite roster of PGA TOUR pros including Tiger Woods, Xander Schauffele, Tony Finau, Brooke Henderson, Lydia Ko, and more.
In case you missed it, check out the PGA TOUR 2K23 announcement trailer here:
PGA TOUR 2K23 Deluxe Edition and PGA TOUR 2K23 Tiger Woods Edition (Digital Only) are currently scheduled for release on October 11th, followed by PGA TOUR 2K23 Standard Edition on October 14th, for Xbox Series X|S, Xbox One, PlayStation 5 (PS5), PlayStation 4 (PS4) and Steam.
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