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GITEX Shopper 2017 to Offer Big Discounts on Electronics and IT

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This September marks the return of GITEX Shopper, the much-anticipated electronics show offering consumers unbeatable offers on the latest product launches from the region’s largest power retailers and brands. GITEX Shopper 2017 takes place from the 23rd – 30th September 2017, and this year is held at a new location, Za’abeel Halls 3-6 in the Dubai World Trade Centre (DWTC).

The eight-day sales extravaganza, which has been part of the consumer tech growth in the region for nearly 30 years, has contributed to millions of dollars in sales for the world’s top brands and the region’s power retailers. The UAE consumer electronics market alone is now worth US$ 11.3 billion, according to Euromonitor International. A key driver of this growth is consumer connectivity, a constant in today’s world. Mobile phone companies shipped more than 347.4 million smartphones worldwide in the first quarter of 2017. Meanwhile wearable tech and increasingly accessible VR hardware continues to broaden the category.

“GITEX Shopper is without a doubt a highlight of the year for the region. It’s an excellent opportunity to purchase the latest must-have consumer electronics at unbeatable prices. With flash sales, all the UAE’s major retailers under one roof and prizes to be won, the show really is a bargain-hunter’s dream,” said Trixie LohMirmand, Senior Vice President, Dubai World Trade Centre (DWTC). “This year, GITEX Shopper will be held at a new location in DWTC at the Za’abeel Halls – the new venue will offer maximum flexibility to accommodate a wide selection of the top tech products from brands and retailers.”

The widest range of smartphones, TVs, laptops, wearable tech, smart watches, cameras and gaming consoles among many others, will be showcased under one roof. Giving consumers the ability to comparison shop on site truly allows for savvy shoppers to get the biggest bang for their buck. GITEX Shopper will also run competitions and prizes, with millions of dirhams up for grabs.

More than 35,000 products will be on offer at the show this year, with the world’s top tech brands showcasing the latest products, including Samsung, HP, Nikon, and more. Commenting on Samsung’s participation, Purushotham, Head of Marketing (Smartphones & Tablets), IT & Mobile Division at Samsung Gulf Electronics, said: “At this year’s GITEX Shopper, we will be showcasing some of Samsung’s most innovative products including our newest and long awaited flagship device. We’ll also have the latest S8 and S8+ smartphones, Gear S3, Gear VR, Gear 360 and other accessories, our revolutionary QLED TV, as well as a collection of Samsung’s home appliances. Visiting the Samsung stand will be exciting, engaging and experiential – there’s truly something for everyone!”

Photography has never been more popular or accessible for consumers of all ages, and GITEX Shopper provides the perfect platform for visitors to find the widest range of options. The world leader in digital imaging, precision optics and photo imaging technology, Nikon, is showcasing a range of diverse cameras and lenses with exciting offers at the show through its authorised retailers. Narendra Menon, Managing Director, Nikon Middle East FZE, said: “We are delighted to present a range of diverse cameras and lenses to our customers, through our authorised retailers at GITEX Shopper. There will be a variety of models to choose from depending on whether you are a budding photographer or a seasoned professional. This season, we are also looking forward to having some exciting offers on the Nikon D7500, our newest DX-format DSLR, that combines the performance of class-leading DSLR photography with outstanding agility and operability.”

Synonymous with GITEX Shopper are the region’s power retailers who bring consumer electronics to the Middle East all year round, and consider the show to be a cornerstone of their annual retail offering. These include Jacky’s Electronics, Jumbo Group, Max Electronics and Sharaf DG, each bringing their own special deals and customer-focused promotions.

With a wide selection of offers and giveaways set to surprise and delight consumers, Nadeem Khanzadah, Head, Head of OmniChannel Retail, Jumbo Group, said: “GITEX Shopper is the most prominent consumer electronics retail shopper event in the region, and Jumbo is pleased to have been a key retailer at the event since its inception over 25 years ago. A lot of effort and investment goes into providing the best deals and bargains at the show which is highly anticipated by our loyal customers, and we’ll be delivering the best-bundled offers, discounts, raffles, and premium giveaways like no other retailer at the event.”

Jacky’s Electronics will also be making sure that customers get the best deals on the latest and top-selling products. Mahesh Chotrani, AVP, Jacky’s Electronics, said: “Jacky’s has been a household name in the region for almost 30 years.  We’re a part of our customers’ lives, whether in their hands, at their work, or in their homes because we cover the whole spectrum of consumer electronics and home appliances.  We’ve got a lineup of spectacular fun and excitement at GITEX Shopper, and expect new products such as the new Samsung Galaxy Note 8, the Lenovo Legion Series and Dell XPS Series to be hot sellers.”

GITEX Shopper 2017 will take place from 23-30 September and will open from 11:00am – 11:00pm every day. This year, tickets for GITEX Shopper will be priced at AED 30 for the weekdays and AED 35 for the weekend. Entry is free for children below the age of five.

Events

NVIDIA to Host NVIDIA Studio Nights in Partnership with Microsoft

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NVIDIA, in partnership with Microsoft, has announced the second edition of NVIDIA Studio Nights – a regional event to focus on content creators who are designing with the power of the NVIDIA Studio platform and RTX GPUs. NVIDIA Studio Nights will be held on 15 February 2024 at the twofour54 Community Hub in Yas Island, Abu Dhabi. This year, the event will feature six creative categories, including the previously featured 3D Design, Digital Art, Videography and Photography, with a special emphasis on the newly introduced CGI and NVIDIA Canvas Art categories.

Creators will have the opportunity to enter their work for consideration in each category before the event, with the best in each walking away with coveted prizes and trophies courtesy of NVIDIA Middle East. The free-to-attend event will offer opportunities for networking with NVIDIA experts and learning through interactive presentations on content creation and workflow optimization.

Chantelle Tavid – Head of Marketing, NVIDIA MENAT said, “Our inaugural NVIDIA Studio Nights was very successful last year, and we are extremely excited to be doing it again to support local content creators. NVIDIA Studio Nights is the perfect opportunity to see the limitless creativity that is possible when designing with NVIDIA Studio, and we know that the community appreciates a space such as this to interact with each other. We can’t wait to see the entries in this year’s competition go even bolder and more creative than what we received last year. NVIDIA Studio Nights embodies our commitment to hosting artists, fostering community, and celebrating the incredible talent of local artists, all while showcasing the transformative power of the NVIDIA Studio platform and RTX GPUs.”

NVIDIA Studio Nights will offer visitors the opportunity to get a hands-on experience with how the industry-leading RTX GPUs paired with NVIDIA Studio drivers can dramatically improve and accelerate challenging tasks in leading design applications, having the newly launched Microsoft Surface Laptop Studio 2 devices introduced and available to test. From AI-driven object removal to smoother 4K video playback, NVIDIA Studio drivers are designed to let you truly create at the speed of your imagination.

NVIDIA Studio is much more than just a GPU – one of the advanced features that comes with RTX GPUs is the fact that all top creative apps are accelerated by AI which results in artists being able to create faster and better. There are over 75 creative apps that are accelerated by AI on RTX GPUs, which include top apps for photography, videography, rendering and broadcasting such as Adobe Premier Pro, DaVinci Resolve, Blender, and Adobe Photoshop.

“Created by Microsoft, Surface devices are thoughtfully designed with you at the centre, adapting in versatile ways to how you work, learn and create. In collaboration with NVIDIA Studio Nights, we are proudly bringing Surface Laptop Studio 2 – our most powerful laptop ever – to the creative minds of UAE, and can’t wait to see, what you do with it,” said Adam Labancz, Surface Category Lead, Middle East and Africa at Microsoft.

Winners will each receive a Microsoft Laptop Studio 2, along with a Surface Slim Pen 2. Through the power of 13th Gen Intel Core processors and NVIDIA RTX GPUs, drawing, sketching, and designing on the Microsoft Laptop Studio 2 is natural and exciting, with a seamless transition from a canvas for drawing to a powerful touchscreen laptop. The ultra-versatile design with multiple form factors and input options allows creators to work smarter with AI tools in Windows 11 and Microsoft 365 apps

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Events

Dubai Police Esports Tournament Conducted in Partnership with ZOWIE and eXTREMESLAND 2023

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The Dubai Police General Headquarters accomplished a significant milestone in their continuous commitment to building a safe and inclusive digital environment, with the successful conclusion of their 3rd eSports Tournament. This event was much more than just a gaming platform, it acted as a venture to engage the esports gaming community, promote digital literacy and security, and raise awareness about online safety.

The eXTREMESLAND 2023 Counter-Strike 2 Middle East Championship, which was held on December 10 at the esteemed Dubai Police Officers Club, was one of the event’s main attractions. Several teams from throughout the Middle East competed in this esports event, and the winning team will get to represent the prestigious Dubai Police in the grand finals in China on January 26–28, 2024.

Ever since the inaugural eXTREMESLAND CS: GO Asia Cup took place in 2016, eXTREMESLAND has been hosting successful gaming events and aiming for annual excellence. It covers more than 32 nations in the Middle East, Asia, and Pacific areas. With an enduring impact on the competitive gaming scene, eXTREMESLAND has emerged as a key player in the development of esports in the Asia Pacific and Middle East regions. Initiating the competition was a big deal since it gave emerging players a chance to show their gaming skills in front of local and global audiences.

The forward-thinking strategy of eXTREMESLAND has been instrumental in elevating gaming skills in these areas as well as driving the expansion of esports overall. Players now have the chance to compete at the top levels of professional gaming thanks to eXTREMESLAND’s tournaments, which have emerged as a catalyst for the identification and advancement of up-and-coming talent. The Middle East and Asia Pacific esports scenes are thriving as a result of eXTREMESLAND, with individuals and teams finding newfound success on the international gaming stage.

eXTREMESLAND has made a big contribution to the global esports narrative by offering a platform that surpasses geographical boundaries and embraces diversity. This has elevated the status of esports in the Asia Pacific and the Middle East in the global arena. Manish Bakshi, Managing Director, BenQ Middle East, expressed his enthusiasm about the event with great fervour. “We’re incredibly excited to be part of this platform and hosting eXTREMESLAND 2023. Dubai Police has shown a progressive approach that values the wide range of interests and emotions of its community by embracing the eXTREMESLAND 2023. This gesture not only demonstrates Dubai Police’s modern outlook and excellent support for the gaming community but also their dedication to building a robust gaming community in the heart of UAE.”

Twelve elite teams competed in the Counter-Strike 2 event, showcasing their distinct tactics and gameplay abilities. The winners will now have the privilege of competing in the eXTREMESLAND 2023 CS2 Asia Cup on behalf of Dubai Police. The Four04 Esports staff oversaw and assisted in the tournaments. First Lieutenant Saeed Adel Al Suwaidi, from Dubai Police General Headquarters, commented on the partnership with BenQ Middle East, “Our collaboration is not just about hosting an Esports Tournament. It’s about creating an interactive platform where we can engage with our youth, educate them about the potential pitfalls of the digital world, and equip them with the knowledge they need to navigate it safely. This initiative reflects our commitment to leveraging popular platforms to drive meaningful conversations around online safety.”

 

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Creator Tools

Sony MEA to Host Creators Convention in Dubai Tomorrow

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Sony Middle East and Africa will roll out the red carpet on 16 December for content creators and photographers from UAE to an electrifying day at the Creators Convention. At this event hosted at Garage Studio in Dubai’s buzzing Al Quoz neighbourhood, Sony Middle East and Africa will not only celebrate creativity but take it to newer heights.

What can one expect at the event?

  • Inspiring sessions by industry experts and top content creators
  • Hands-on workshops where you can dive into the latest techniques with some of the coolest digital imaging devices and accessories
  • Thought-provoking keynote addresses and networking opportunities to connect with fellow creators

The event will kick-start tomorrow (16th December, 2023) at 2:00 PM. You will need to bring your SD cards along for the event. Registration for the event is being accepted, here.

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