Apps
Ford Takes Centre Stage with Microsoft at Gamescom
Ford has announced that the virtual driving simulator series Forza Motorsport has acted as a digital showroom for Ford. The game further enables more consumers than ever before to experience rare, high-performance vehicles such as the Ford GT.

In creating the all-new high-performance Ford GT, the pioneers behind the supercar designed it not only to win races but also to serve as a test bed for new technologies and ideas for future vehicles across Ford’s vehicle lineup.
At Gamescom – Europe’s biggest interactive games trade fair – experts from Ford and Microsoft are participating in a panel discussion about the growing relevance of digital driving experiences for consumers. Forza Motorsport 6 players have collectively spent more than 398 years driving a total of more than 466 million kilometres in Ford vehicles since the game’s launch in 2015. The Ford GT – the game’s cover star – is the most driven car in the game, having covered 66 million kilometres.
The Ford GT and the acclaimed Focus RS hot hatchback are among the Ford vehicles available to race in Forza. A Ford specialist worked with the game’s developers to ensure every virtual Ford model featured delivers the most accurate imitation of the real car. Ford and Turn10 studios spent almost a year developing the virtual version of the Ford GT using real-world data from the supercar’s top-secret development process to deliver highly realistic looks, performance, and even engine and transmissions sounds.
In the future, Ford anticipates virtual reality technology could offer a convenient way for customers to test drive vehicles from the comfort of their homes. Visitors to Ford’s Gamescom stand will discover interactive activities, including the opportunity to experience the first-of-its-kind Ford Reality Check app using Google Daydream VR, created by Ford, Google and award-winning virtual reality studio Happy Finish.
The app brings to life the potentially fatal consequences of driving while distracted, casting users as a distracted driver picking up friends on the way to a party. Instant messages, phone calls and chatty passengers all compete for attention, sparking a series of near misses. The final distraction proves fatal due to the driver being distracted. The app’s creators hope it will help young people to develop safer driving practices.
Forza players can win the chance to drive the Focus RS on track with tuition from Ford Chip Ganassi Racing driver Harry Tincknell, by setting the fastest virtual lap of the Spa-Francorchamps circuit using the gaming pods at the Ford show stand. Visitors also will be able to experience Tincknell’s real-world lap of the Spa-Francorchamps circuit, Belgium, using 3D virtual reality headsets, while seated in the Focus RS.
Robotics enthusiasts can try their hand at programming a “YuMi” collaborative robot to perform tasks. Ford is among first auto makers to develop a new, closely integrated approach to car workers and collaborative robots working together on the assembly line. DJ Yoda and “YuMi” recently performed a set-list of tracks from 1976 onward to celebrate Fiesta’s 40th anniversary.
Fans of LEGO will appreciate the full-size Ford Chip Ganassi LEGO racing driver. Featuring detailed Ford racing overalls and racing helmet, the LEGO driver contains 67,252 bricks; stands 1839.6 mm (6 ft) tall; weighs 61 kg; and took seven LEGO builders 304 work-hours to construct. Virtual reality not only helps make Ford models accessible to more consumers, it helps Ford create vehicles, too.
Ford engineers use virtual reality in the development and production of vehicles, from immersive technologies that allow designers to fully experience a vehicle without the need for a physical prototype, to full-body motion capture systems that provide data on how an employee uses his or her body to move and complete tasks on the assembly line.
Ford is displaying the Ford GT race car driven by Tincknell in the FIA World Endurance Championship at Gamescom. Last year Ford made an historic return to the iconic Le Mans 24 Hours race with the Ford GT race car taking victory in the LM GTE Pro class exactly 50 years after recording a 1-2-3 clean sweep at the 1966 race.
The Ford GT race car is based on the 347 km/h Ford GT road car – the fastest Ford production vehicle on the track ever – powered by 3.5-litre V6 EcoBoost engine is SAE rated at 647 horsepower and 746 Nm. of torque in U.S. specification. The Ford Focus RS five-door hatchback – featuring a 350 PS 2.3-litre EcoBoost petrol engine, Ford Performance All Wheel Drive and Selectable Drive Modes, and the all-new Fiesta ST-Line – featuring sporty exterior and interior styling, and sports suspension, are also on show.

Apps
Google’s Latest AI Model Enables Watermark Removal from Images

A potentially controversial application of Google’s new Gemini 2.0 Flash AI model has emerged: users are leveraging it to remove watermarks from images, including those from stock photo sites such as Getty Images.
The recently expanded image generation feature of Gemini 2.0 Flash allows for native image generation and editing, a powerful tool that seemingly lacks robust usage restrictions. Social media users have highlighted how the AI can not only remove watermarks but also intelligently fill in the resulting gaps, often with impressive accuracy, and it’s currently free within Google’s AI Studio developer tools.
While labeled “experimental” and “not for production use,” Gemini 2.0 Flash’s ability to bypass watermarks stands in contrast to models like Anthropic’s Claude 3.7 Sonnet and OpenAI’s GPT-4o, which explicitly prohibit such actions, citing ethical and legal concerns.
It’s important to note that Gemini 2.0 Flash isn’t foolproof; it can struggle with semi-transparent or heavily overlaid watermarks. Nevertheless, the ease with which it can remove watermarks raises potential copyright issues, as removing a watermark without the copyright holder’s permission is generally illegal in many countries. This situation underscores the ongoing challenges of balancing powerful AI capabilities with copyright protection.
Apps
Smiles Partners with Amazon.ae to Offer Amazon Prime Offers to UAE Customers

Shopping, streaming, and savings are set to get much better and more rewarding as Smiles, the UAE’s premier everyday rewards SuperApp, teams up with Amazon.ae to offer customers in the UAE up to 6 months of Amazon Prime, using Smiles points. With this collaboration, customers can now subscribe to an Amazon Prime membership directly on the Smiles app at discounted prices of up to 58 per cent, courtesy of Smiles. Customers have the flexibility to redeem their Smiles Points against the subscription or pay using their credit card, earning additional points with every purchase.
Khaled ElKhouly, Chief Consumer Officer, e& UAE, said, “Our collaboration with Amazon is all about bringing real value and convenience to our customers. By offering discounts on Amazon Prime subscriptions through the Smiles app, we’re making it easier to Reward Your Everyday while enjoying the best in shopping, entertainment, and savings.” Smiles customers can now subscribe to a 3 or 6-month Amazon Prime membership at a promotional rate through the Smiles app.
3-Month Promotion:
- Available for just AED24 on the Smiles app (retail price at AED48)—a 50 per cent discount. Customers can redeem this offer using
- 3,000 Smiles Points or pay via credit/debit card.
6-Month Promotion:
- Available for only AED40 on the Smiles app (retail price at AED96)—a 58 per cent discount. Customers can redeem this offer using
- 5,000 Smiles Points or pay via credit/debit card.
After the promotional period, customers will automatically be billed AED16/month by Amazon.ae to continue enjoying their Amazon Prime membership benefits. This collaboration brings together the best of both worlds for customers in the UAE, combining Smiles’ innovative rewards ecosystem with the incremental value of Amazon Prime shopping, convenience and entertainment benefits.
Smiles, the UAE’s leading everyday rewards SuperApp, boasts a community of over five million loyal members. It empowers customers to earn and redeem points for a wide range of daily activities, including ordering food and groceries, booking home services, dining out, shopping, entertainment, travelling, and much more. “Reward Your Everyday” underscores Smiles’ commitment to enhancing every aspect of daily life and integrating the SuperApp more deeply into the lifestyles of UAE residents by making each interaction convenient and rewarding and delivering unmatched value and convenience to its customers.
Prime continues to be the best way to enjoy Amazon, offering members a wide range of benefits such as Free Same-Day and One-Day Delivery, Free International Delivery from Amazon US, UK and Germany and access to Prime Video and Prime Gaming.
Apps
Apple Invites App Simplifies Gathering for Special Occasions

Apple today introduced Apple Invites, a new app for iPhone that helps users create custom invitations to gather friends and family for any occasion. With Apple Invites, users can create and easily share invitations, RSVP, contribute to Shared Albums, and engage with Apple Music playlists. Starting today, users can download Apple Invites from the App Store, or access it on the web through icloud.com/ae/invites. iCloud+ subscribers can create invitations, and anyone can RSVP, regardless of whether they have an Apple Account or Apple device.
“With Apple Invites, an event comes to life from the moment the invitation is created, and users can share lasting memories even after they get together,” said Brent Chiu-Watson, Apple’s senior director of Worldwide Product Marketing for Apps and iCloud. “Apple Invites brings together capabilities our users already know and love across iPhone, iCloud, and Apple Music, making it easy to plan special events.”
To get started with Apple Invites, users can choose an image from their photo library or the app’s gallery of backgrounds — a curated collection of images representing different occasions and event themes. Integrations with Maps and Weather give guests directions to the event and the forecast for that day.
Additionally, participants can easily contribute photos and videos to a dedicated Shared Album within each invite to help preserve memories and relive the event. Collaborative playlists allow Apple Music subscribers to create a curated event soundtrack that guests can access right from Apple Invites.
With Apple Intelligence, creating unique event invitations is easy. Users can tap into the built-in Image Playground experience to produce original images using concepts, descriptions, and people from their photo library. When composing invitations, users can use Writing Tools to help find just the right turn of phrase to meet the moment.
Hosts get full control of their invite experience: They can easily view and manage their events, share invitations with a link, review RSVPs, and choose the details they want included in the preview, like the event background or a home address. Guests can view and respond to an invitation using the new iPhone app or on the web without needing an iCloud+ subscription or an Apple Account. Attendees control how their details show up to others, and have the ability to leave or report an event at any time.
In addition to event creation in Apple Invites, iCloud+ subscribers have access to many more premium features:
- Expanded storage allows users to keep large libraries of original, high-resolution photos, videos, and files safe in iCloud, and easily accessible across all of their devices and the web.
- Private Relay keeps browsing in Safari entirely private from network providers, websites, and even Apple.
- Hide My Email generates unique, random email addresses whenever needed.
- HomeKit Secure Video allows users to capture and review home security footage in an end-to-end encrypted format.
- Custom email domains enable users to personalize their iCloud email addresses.
- Family Sharing allows users to share their iCloud+ subscription with up to five people at no extra cost.
Apple Invites is available today as a free download from the App Store for all iPhone models running iOS 18 or later.