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eSIM to Abolish International Roaming

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ROCCO and UROS – Uni-fi Roaming Solutions, the leading eSIM solutions provider for smartphones and IoT, announced today the results of the first global research project about eSIM in the context of international roaming. The survey conducted among Mobile Network Operators globally gives understanding of the current strategic opinions and an estimated timeline for the roll-out of eSIM services.


Information on MNOs’ strategic plans for eSIM was collected from key roaming executives by ROCCO during October and November 2017 to understand the Roaming and Interconnect Industry today and to help the industry strategically with relevant and valuable findings on the position of processes, industry challenges and industry suppliers.

107 MNOs from 92 countries provided confidential data and analysed their plans and expectations for eSIM roll-out by device type and by region, as well as intentions regarding supporting eSIM for inbound and outbound roaming. The MNOs also described the opportunities and threats of consumer eSIM for the industry.

“It was important for ROCCO to gauge the reaction of MNOs to this industry initative which has effectively been introduced by device manufacturers, this change is not to be underestimated and brings into play a new way to think about mobile devices which cross international borders” says Jason Bryan CEO of ROCCO. The results indicate that from the MNO perspective consumer eSIM could eradicate the need for international roaming within the next 3-5 years suggesting that MNOs are aware of the evolution and involved in projects to bring the eSIM to the market.

Mika Alamartimo, eSIM Program Manager at UROS adds: “eSIM will provide great opportunities for MNOs to create new and innovative products and solutions for consumers. UROS is excited to be at the forefront of this ground-breaking new field, as a leading eSIM solutions provider for smartphones and IoT.”

Gadgets

Ajax Systems Intros DoorBell with Built-in AI

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Ajax has announced the release of its new video doorbell, the Ajax DoorBell, which integrates AI, infrared sensors, and app control features. The device is designed to function within the Ajax ecosystem, enhancing security measures and ensuring reliable operation. It is now available for order.

The Ajax DoorBell offers functionality as both a standard doorbell and a security camera. When activated by visitors, it sends real-time notifications to the Ajax app, allowing users to see and communicate with guests directly. The device incorporates motion detection for people, animals, and vehicles and can record video footage on the Ajax NVR or the upcoming Ajax Cloud Storage service. Security alerts can also be transmitted to monitoring companies without the need for Wi-Fi, utilizing its connection to the Ajax hub.

The doorbell includes a 4 MP CMOS camera with HDR technology and infrared illumination, which provides high-quality visuals even in low-light environments. Audio capabilities are enhanced with noise and echo cancellation technology, delivering clear communication. The primary communication channel for the Ajax DoorBell is Wi-Fi, with a range extending up to 500 meters in unobstructed spaces or 30 meters through concrete walls. In the event of Wi-Fi failure, the device remains connected to the Ajax hub via Jeweller and Wings radio protocols. These proprietary technologies offer interference detection and jamming protection through frequency-hopping mechanisms.

Designed for versatility, the Ajax DoorBell features a compact structure suitable for installation in narrow or challenging spaces. It is available in four neutral color options to match different architectural styles. The inclusion of a colored LED ring around the button enhances usability and functionality.

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Apps

Astra Tech Unveils Botim AI

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Astra Tech announced the integration of Botim AI into its Botim Ultra App, bringing advanced AI capabilities to the platform and enhancing accessibility for over 150 million global users. This makes Botim the first fintech in the region to introduce this innovation. Botim AI is a chat assistant designed to elevate user engagement and interaction, offering free, seamless access to cutting-edge features directly within the Ultra App. Users will benefit from intelligent, AI-driven conversations and assistance across various areas, including productivity, education, research, and everyday problem-solving.

H.E. Dr. Tariq Bin Hendi, Board Member and CEO of Astra Tech, commented: “The launch of Botim AI marks a significant milestone in our journey to revolutionize digital communication in the MENA region. By integrating advanced AI capabilities, we are enhancing user experiences and setting new standards for intelligent, seamless interactions. This innovation underscores our commitment to leveraging cutting-edge technology to meet the evolving needs of our users, while advancing our mission to deliver more inclusive solutions that empower individuals from all demographics and enable frictionless engagement with our solutions.”

The AI currently supports chat-based interactions, with enhancements such as web search capabilities and action-based integration planned for future phases. As part of its strategic evolution, Botim is advancing toward the deployment of executional AI, enabling users to complete tasks in their native language with ease. This innovation meets the growing demand for inclusive AI solutions that ensure seamless, accessible interactions, empowering individuals from all backgrounds to engage effortlessly with the Ultra App.

Botim AI represents a significant step forward in the evolution of communication apps in the MENA region, offering users a smarter, more interactive way to connect and engage. Easily accessible from the landing page, Explore, and Search sections of the app, Botim AI allows current users to simply update to the latest version to access these new features directly on the landing page. Additionally, users can securely save chat history for future reference and have the option to delete past conversations for privacy and control.

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Cars

MG Motor Unveils the Next-Generation MG ZS

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Building on the success of its predecessor, which secured a leading position in the compact SUV segment, MG Motor proudly introduces the all-new MG ZS—a bold and stylish evolution designed for modern urban explorers. Packed with cutting-edge technology, enhanced performance, and advanced safety features, the latest MG ZS continues the legacy while setting new benchmarks in its class.

Delivering an engaging driving experience, enhanced by state-of-the-art safety and infotainment systems, the MG ZS is now available in the GCC. The latest iteration of MG’s popular SUV is set to capture the attention of young drivers and families alike. The MG ZS offers two dynamic powertrain options tailored to different driving needs. The efficient 1.5L engine delivers 112HP for smooth city cruising, while the turbocharged variant boosts performance to an exhilarating 168HP. With three selectable Drive Modes, the MG ZS adapts effortlessly to both urban streets and open highways, ensuring a confident and engaging drive.

Tom Lee, Managing Director of MG Motor Middle East, stated, “With its bold styling, cutting-edge technology, and impressive performance, the MG ZS delivers exactly what today’s drivers seek—style, capability, and outstanding value. As one of our most successful models, the ZS continues to evolve with advanced features while maintaining its strong price competitiveness, ensuring accessibility for a wider audience. This latest generation reflects MG’s commitment to innovation, not only through upgraded technology but also as part of our broader vision to integrate new EV technologies into our global lineup. We are excited to bring this model to our customers across the region, offering a dynamic and future-ready driving experience.”

The MG ZS makes a bold statement with its refined yet dynamic styling. Featuring a striking front fascia with a wide grille and connected ‘Hunter-Eye’ LED headlights, it exudes a confident and contemporary appeal. The aerodynamic silhouette is complemented by sculpted lines, a smooth spoiler, and sleek LED taillights, adding a sporty touch. With its 18-inch alloy wheels, the MG ZS maintains a strong road presence, making it an eye-catching companion for city driving and weekend getaways alike.

Modern comfort meets sophisticated design in the MG ZS. With its jet-wing-style console and ergonomically sculpted steering wheel providing a driver-centric experience, and premium fabric or optional leather seats offer superior comfort. A panoramic sunroof floods the cabin with natural light, enhancing the sense of space and luxury.

Safety is paramount in the MG ZS, which comes equipped with an advanced suite of driver assistance technologies. Adaptive Cruise Control ensures seamless highway driving, while Forward Collision Warning, Speed Assist, and Hill Start Assist provide added protection and confidence in every journey. A 360-degree camera and parking sensors make tight manoeuvres effortless, ensuring complete peace of mind behind the wheel.

With prices starting from $14,700 (excluding taxes), the MG ZS offers remarkable value for those seeking a stylish yet practical SUV to complement their lifestyles and is now available at MG showrooms across the GCC.

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