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HP Launches New Range of OMEN Laptops and Accessories

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At the HP Gaming Festival in Beijing, OMEN unveiled a new lineup of gaming laptops and accessories. The new launch includes the new OMEN 15 laptop, expanded functionality of OMEN Command Center software with OMEN Game Stream, and a range of professional-grade gaming accessories that includes the world’s first gaming headset with active earcup cooling technology.

Gaming is one of the world’s fastest-growing PC categories and has become a billion-dollar business for HP. Since launching in 2016, OMEN has grown to become a powerful gaming brand known for delivering beastly performance, smart software, stunning displays and an expanding lineup of must-have accessories ready for play at the highest levels in esports.

“Our unparalleled design and engineering prowess is delivering the truly differentiated hardware, software and gear gamers need to perform at their best,” said Anne-Sophie Hadberg, head of Consumer Personal Systems EMEA, HP Inc. “Whether it’s our most powerful OMEN 15 laptop, our new pro-level Sequencer keyboard and Reactor mouse, or our breakthrough Mindframe headset with the world’s first active earcup cooling technology, OMEN is constantly setting new standards for technology that gives gamers an edge.”

OMEN 15 Laptop
The latest iteration of the OMEN 15 Laptop is an even sleeker powerhouse that gives gamers enhanced portability while improving the hardware and features they crave. Engineered for gaming performance, designed for immersion, and crafted for expansion, this laptop hits all the marks gamers are looking for in a device, delivering top-notch experiences on-the-go or at home.

Top features include:

  • The laptop is powered by VR ready NVIDIA GeForce GTX 1070 with MAX-Q Design. 8th Generation Intel Core i+4 H-series quad or six-core CPUs and up to 32GB DDR4-2666 RAM will power the latest titles and manage multitasking and memory intensive programs with ease. The laptop includes a flexible variety of storage options, including SSD, HDD, SSD + HDD, or even HDD + Intel Optane memory for storage acceleration.
  • Thoughtfully engineered for the heat gaming generates, with larger fans, a 3-phase motor, and fluid dynamic bearings to create less friction and more consistent fan speed control in all configurations.
  • Stunning visuals come fast on the 15.6-inch diagonal display, with options including 144hz 1080p, 60Hz 4k8, or 60Hz 1080p and NVIDIA G-SYNC technology on select configurations. Sound blasts through stereo speakers powered with audio by Bang & Olufsen along and a discrete audio amplifier. For those opting to wear headsets, enjoy DTS Headphone:X 10 for simulated surround sound to pinpoint where every footstep or ambient sound is coming from.
  • Do-it-yourself additions are made easy through Phillips-head screws on the base of the laptop along with single panel access for storage and memory. The laptop comes with a wide variety of ports now located at the back to allow for more freedom of movement, especially for those who use a wired mouse.

OMEN Game Stream
HP continues to add new functionality to its OMEN Command Center software with each iteration. The latest build, which comes preinstalled on the new OMEN 15 Laptop, introduces the ability to harness your OMEN PC’s power to stream gameplay content to other Windows 10 devices.

OMEN by HP Mindframe Headset
A known source of discomfort for gamers is the warmth of their headsets during periods of extended gameplay. Nearly half of PC gamers (46%) cite comfort as the most important feature when purchasing headsets. The new OMEN Mindframe solves this problem, delivering the world’s first headset with active earcup cooling technology This revolutionary headset, coming later this year, is packed with cutting-edge audio and designed with total comfort in mind.

OMEN by HP Sequencer Keyboard
Manoeuvre at the speed of light and gain a competitive edge with optical-mechanical switches. Built with a durable brushed top, lightweight anodised aluminium frame, and USB port at the back-left corner for added convenience, the OMEN Sequencer delivers on next-level responsiveness, customization and durability.

OMEN by HP Reactor Mouse
The OMEN Reactor was meticulously engineered to give gamers a competitive edge by adding a host of new features, including a robust industry-first aluminium metal USB cable that helps reduce kinking and commands attention.

OMEN X by HP Transceptor Backpack
This all-purpose bag was designed to make gaming on-the-go easy, comfortable and stylish while ensuring everything remains snug and safe. The OMEN X by HP Transceptor Backpack is built for those who demand the best and want to bring their portable gaming life with them wherever, whenever.

OMEN by HP Mouse 400
For gamers that need something to get the job done at an affordable price point, the OMEN by HP Mouse 400 with OMRON mechanical switches is complete with the basics to get right into the game, including optional ‘sniper mode’ where the forward button function lowers DPI to 400 while holding down to increase precision while aiming.

OMEN by HP Mouse Pad 200 and Hard Mouse Pad 200
No gaming setup is complete without a mouse pad that provides just the right amount of friction to consistently get the job done right. With OMEN by HP Mouse Pad 200s, a hard and soft option are offered to help gamers who are looking for quick gliding movement and those who might want a little more resistance to assist in accuracy.

The OMEN 15 Laptop is expected to be available in EMEA in June for a starting price of €999. The OMEN by HP Mindframe Headset is expected to be available in EMEA in October for €199.99. The OMEN by HP Sequencer Keyboard is expected to be available in EMEA in July for €179.99. The OMEN by HP Reactor Mouse is expected to be available in EMEA in July for €79.99. The OMEN X by HP Transceptor Backpack is expected to be available in EMEA in June for €219.99. The OMEN by HP Mouse 400 is available in EMEA now for €39.99. The OMEN by HP Mouse Pad 200 is available in EMEA now for €19.99. The OMEN by Hard Mouse Pad 200 is available in EMEA now for €24.99.

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Logitech Intros the POP Icon Combo in the Middle East

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Logitech has announced the launch of POP Icon Combo in the Middle East, an innovative, eye-catching new keyboard and mouse pairing designed to help users express themselves and boost productivity. POP Icon Combo personalizes the workspace with its bold design and features that marry style with unparalleled functionality.

“At Logitech, we believe you should get the style and design you want at your workspace without compromising on productivity and comfort,” said Art O’Gnimh, general manager of the personal workspace division at Logitech. “POP Icon Combo delivers a brilliant typing experience, silent clicking and smart productivity shortcuts, in a carefully crafted standout design.”

POP Icon Combo’s contoured, low-profile keyboard offers responsive, hushed, and instantly familiar typing. The device’s fresh colours, transparent finish, and sleek silhouette make it a perfect fit for personalizing workspaces, whether at home or in the office. Equipped with four customisable life-hack Action Keys, accessible through the free Logi Options+ app, the keyboard lets users save time and work smarter.

With a single key press, switch seamlessly from “work mode” to “break mode,” open your favourite social media, music, or video apps, or launch AI tools like Logi AI Prompt Builder. In addition, widely used shortcuts like mute, emoji menu, and screenshot can be easily personalized to suit individual workflow needs. POP Icon Combo is compatible with multiple operating systems and devices, allowing users to type across up to three different computers, phones, or tablets with the press of a button. With up to 36 months of battery life, the keyboard offers uninterrupted productivity and reliability.

The POP Icon Combo pairs POP Icon Keys with POP Mouse, which features a SmartWheel for precise navigation and Silent Touch Technology that removes 90% of click noise. A perfect companion to the keyboard, POP Mouse features two Action Buttons customizable through the Logi Options+ app to effortlessly toggle between work and leisure modes. With a battery that lasts up to 24 months and the ability to connect and switch between up to three devices, work for longer with this modern, compact, and contoured mouse.

Experience the future of workplace personalization and efficiency with the POP Icon Keys keyboard and POP Mouse—where style and design meet innovation to transform your creative and productive space. POP Icon Keys and POP Mouse are not only designed to elevate productivity but also reflect Logitech’s commitment to sustainability. Both products incorporate between 37% and 70% post-consumer recycled plastic, depending on the colour, reducing their carbon footprint. Additionally, their paper packaging is sourced from FSC™-certified forests and other responsible sources.

The POP Icon Keys will be available at leading retailers and distributors in the region, both in-store and online, towards the end of 2024.

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Anker Now Available at Apple Stores in the UAE

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Anker has announced its new line of high-speed USB-C chargers will be available exclusively today on apple.com and select Apple retail locations worldwide. This collaboration underscores a shared commitment to sustainable innovation, with Anker’s new chargers incorporating 75% post-consumer recycled plastics—demonstrating a significant step towards reducing environmental impact without compromising performance.

Anker’s new chargers come in several different power capacities: 30W, 50W and 70W each designed to meet different charging needs and capable of charging a range of products such as Apple Watches, AirPods, iPads, MacBooks and more. Featuring GaN (Gallium Nitride) technology, these chargers offer faster charging speeds, reduced heat generation, and a more compact design compared to traditional silicon-based chargers. Additionally, they are built using 75% post-consumer recycled plastics in their casing and recyclable packaging, aligning with eco-conscious consumer preferences.

Equipped with a Dynamic Temperature Sensor and a Power Tuner Chip, these chargers actively monitor temperature and adjust power output to ensure the safety of connected devices. “We’re excited to partner with Apple in our mission to create high-performance, sustainable charging solutions,” said Shaun Xiong, General Manager of Charging & Member of the board of directors, Anker. “These new USB-C chargers represent our dedication to environmental responsibility without sacrificing quality or user experience.”

ANKER Charger (30W) with USB-C Cable (B2657)

  • Foldable design with 1 x USB-C
  • Includes a 5-foot USB-C charging cable
  • Can charge an iPhone up to 50% in just 30 minutes
  • Supports high-speed charging for the Apple Watch, AirPods, iPhone, iPad, MacBook Air and more
  • Colour: White
  • Price: AED 159

ANKER Charger (50W, 2 ports) (A2689)

  • Foldable design with 2 x USB-C
  • Supports high-speed charging for the Apple Watch, AirPods, iPhone, iPad, MacBook Air and more
  • Colour: White
  • Price: AED 199

ANKER Charger (70W, 3 ports) (A2604)

  • Foldable design with 3 x USB-C
  • Supports high-speed charging for the Apple Watch, AirPods, iPhone, iPad, MacBook Pro and more
  • Colour: White
  • Price: AED 319

These new Anker chargers are available for purchase on apple.com/ae, and across the UAE in Apple Stores at Dubai Mall and Mall of the Emirates in Dubai, and Yas Mall in Abu Dhabi. They are also available at select Apple retail locations worldwide.

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Other World Computing Launches OWC Thunderbolt 5 Hub

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Other World Computing (OWC) has announced the general availability launch of the OWC Thunderbolt 5 Hub – opening a new world of workflow possibilities and performance. By turning a single cable connection into three Thunderbolt 5 ports and one USB-A port, the new OWC Thunderbolt 5 Hub breaks the connectivity handcuffs of host machines not offering enough Thunderbolt 5 ports.

With up to 80Gb/s of bi-directional data speed – up to 2x faster than Thunderbolt 4 and USB4 – and up to 120Gb/s for higher display bandwidth needs, the OWC Thunderbolt 5 Hub redefines productivity. Connect portable SSDs exceeding 6000MB/s, up to three 8K displays @60Hz with DSC, today’s USB-C connector compatible devices, and yesterday’s USB-A desktop accessories – all while keeping modern notebooks and tablets powered and charged up for mobile use with 140 watts.

Key Features of the OWC Thunderbolt 5 Hub:

  1. Easy Port Expansion – Adds more universally compatible Thunderbolt 5 (USB-C) ports to a Mac, PC,iPad Pro, or tablet to greatly expand device connectivity possibilities and productivity
  2. Incomparable Speed – Work and play faster with up to 80Gb/s of bi-directional data speed and up to 120Gb/s for higher display bandwidth needs
  3. Works with Millions – No worries or confusion…connect to Thunderbolt 4, Thunderbolt 3, USB-C, or USB4 machine or device with 100% compatibility
  4. Best Today, Best Tomorrow – Delivers the best performance of devices with today’s computers and the best speed possible in the future with a Thunderbolt 5 Mac or PC
  5. Multiple Daisy Chains – Create three separate daisy chains of devices – even bus-powered – and remove devices from one chain without affecting the other chains
  6. Powerful – Safely delivers up to 140 watts to charge the most power-hungry notebook computer
  7. Stunning Visuals – Connect to the latest and future Thunderbolt, USB-C, and DisplayPort displays for incredible 4K, 5K, 6K, and up to three 8K displays
  8. Thunderbolt Certified – Built-in OWC reliability and dependability for Mac and Windows
  9. Silently Cool – Fanless aluminium enclosure for quiet and cool operation

“The bi-directional bandwidth design of the OWC Thunderbolt 5 Hub enables users to send and receive data simultaneously – making it ideal for connecting high-res displays, SSDs, and more without compromising speed,” said Larry O’Connor, Founder and CEO, Other World Computing (OWC). “With three additional Thunderbolt 5 ports, users gain the flexibility to power multiple displays or create complex daisy chains with ease. The hub’s 140W power delivery guarantees notebooks and tablets remain charged, no matter how demanding the workload.”

O’Connor continued, “For tablet users, the OWC Thunderbolt 5 Hub turns any iPad Pro or tablet into a pro workstation. Connect external drives, displays, and peripherals to unlock the tablet’s full potential – without being tethered to a bulky desktop or laptop.” The OWC Thunderbolt 5 Hub is available now for pre-order for $189.99 and begins shipping in December.

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