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Hyundai to Intro Smartphone-Based Digital Key on New Cars

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Hyundai has announced plans to introduce new ‘digital key’ technology on future models, allowing drivers to unlock and start their car via a smartphone. Selected new cars will start offering the technology during 2019. Users will download the digital key as an app, with each car allowing up to four authorized devices.

The system uses highly secure near field communication (NFC) technology, with antennas fitted in the front door handles and in a wireless charging pad inside the car. Users unlock the car by bringing an authorized smartphone close to the door, then start the car by placing it on the charging pad and pressing a start/stop button.

The vehicle will also recognize each user’s preferred settings, such as position of mirrors, seats and the steering wheel, as well as controls for the audio, video and navigation systems, and the head-up display.

“This is a practical application of Hyundai’s connected vehicle technology to create new, genuinely useful functions,” said Mike Song, Hyundai’s Head of Operations for the Middle East and Africa. “Not only will people be able to use their smartphone in place of a key, but they will also be able to authorize other drivers simply by sharing the app, without having to keep track of multiple sets of car keys.”

When sharing the car, a Hyundai owner will be able to limit the functions available for each digital key. This could include placing a time-limit for when the key will expire or setting an alert to warn the owner if the car is being driven too fast or is outside a designated area.

As well as offering convenience for drivers, the new technology also recognizes the changing nature of mobility and car ownership, such as the growing popularity of car-sharing schemes. Once car-sharing becomes more widespread, the digital key will be further programmed to support hassle-free vehicle rental, so the owner and driver can share a key without needing to meet in person.

Conventional or card-type keys will still be provided for those times when sharing the digital key would be impractical, such as when leaving the car in a repair workshop or valet parking.

NFC is a form of Radio Frequency Identification with high levels of security, data transmission only taking place when the device and reader are no more than a few centimeters apart. It is the same technology used for contactless payments via a smartphone.

“The Digital Key will benefit a very wide range of future Hyundai customers, as well as enabling innovative new schemes for vehicle sharing,” said Ho Yoo, Group Leader of Hyundai Motor Group’s Electronics Development Group. “We are studying other ways to harness this type of connected-car technology to greatly enhance the driving and ownership experience.”

Hyundai has also outlined plans to be the first car company to introduce smart fingerprint technology that allows drivers to unlock and start the car. Announced late in 2018, fingerprint technology will be introduced for selected markets on the New-generation Santa Fe to be launched during the first quarter of 2019.

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AppGallery Gamers Cup Returns to Iraq

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The much-anticipated AppGallery Gamers Cup (AGC) returned to Iraq with the AGC-Yalla Ludo Friendly Cup on March 21, bringing together the wider gaming community. The event was organized in collaboration with Jetour Iraq and its exclusive distributor, Harlem for Commercial Agencies, a subsidiary of Harlem Group. This year’s tournament witnessed 64 players, carefully selected from a record-breaking 38,000 online registrations, compete in intense, back-to-back matches for a share of the $6,000 prize pool.

The tournament, featuring the popular Yalla Ludo game, highlights the increasing demand for competitive gaming experiences across the Middle East. It further strengthens HUAWEI AppGallery’s commitment to supporting the region’s thriving gaming ecosystem and fostering esports growth.

William Hu, Managing Director, Huawei Consumer Business Group, Middle East and Africa Eco-Development and Operation, added, “We are very proud of the success of the AGC – Yalla Ludo Friendly Cup. This event is part of our ongoing commitment to fostering esports in the region and connecting with passionate gaming communities. We are honored to collaborate with Yalla Ludo and Jetour, further strengthening our dedication to creating exciting opportunities for players and fans alike. This is just the beginning of many more initiatives to come, and we look forward to seeing the continued growth of esports in Iraq and beyond.”

Mohamed Majeed, Harlem Group Representative, also expressed gratitude for the opportunity to collaborate with Huawei at such a prestigious event. He highlighted Harlem Group’s commitment to innovation and support for digital advancements in Iraq. “Harlem Group has always been at the forefront of fostering technological progress in Iraq. We are proud to sponsor this event through Jetour Iraq,” he said.

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Astra Tech Unveils Botim AI

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Astra Tech announced the integration of Botim AI into its Botim Ultra App, bringing advanced AI capabilities to the platform and enhancing accessibility for over 150 million global users. This makes Botim the first fintech in the region to introduce this innovation. Botim AI is a chat assistant designed to elevate user engagement and interaction, offering free, seamless access to cutting-edge features directly within the Ultra App. Users will benefit from intelligent, AI-driven conversations and assistance across various areas, including productivity, education, research, and everyday problem-solving.

H.E. Dr. Tariq Bin Hendi, Board Member and CEO of Astra Tech, commented: “The launch of Botim AI marks a significant milestone in our journey to revolutionize digital communication in the MENA region. By integrating advanced AI capabilities, we are enhancing user experiences and setting new standards for intelligent, seamless interactions. This innovation underscores our commitment to leveraging cutting-edge technology to meet the evolving needs of our users, while advancing our mission to deliver more inclusive solutions that empower individuals from all demographics and enable frictionless engagement with our solutions.”

The AI currently supports chat-based interactions, with enhancements such as web search capabilities and action-based integration planned for future phases. As part of its strategic evolution, Botim is advancing toward the deployment of executional AI, enabling users to complete tasks in their native language with ease. This innovation meets the growing demand for inclusive AI solutions that ensure seamless, accessible interactions, empowering individuals from all backgrounds to engage effortlessly with the Ultra App.

Botim AI represents a significant step forward in the evolution of communication apps in the MENA region, offering users a smarter, more interactive way to connect and engage. Easily accessible from the landing page, Explore, and Search sections of the app, Botim AI allows current users to simply update to the latest version to access these new features directly on the landing page. Additionally, users can securely save chat history for future reference and have the option to delete past conversations for privacy and control.

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Google’s Latest AI Model Enables Watermark Removal from Images

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A potentially controversial application of Google’s new Gemini 2.0 Flash AI model has emerged: users are leveraging it to remove watermarks from images, including those from stock photo sites such as Getty Images.

The recently expanded image generation feature of Gemini 2.0 Flash allows for native image generation and editing, a powerful tool that seemingly lacks robust usage restrictions. Social media users have highlighted how the AI can not only remove watermarks but also intelligently fill in the resulting gaps, often with impressive accuracy, and it’s currently free within Google’s AI Studio developer tools.

While labeled “experimental” and “not for production use,” Gemini 2.0 Flash’s ability to bypass watermarks stands in contrast to models like Anthropic’s Claude 3.7 Sonnet and OpenAI’s GPT-4o, which explicitly prohibit such actions, citing ethical and legal concerns.

It’s important to note that Gemini 2.0 Flash isn’t foolproof; it can struggle with semi-transparent or heavily overlaid watermarks. Nevertheless, the ease with which it can remove watermarks raises potential copyright issues, as removing a watermark without the copyright holder’s permission is generally illegal in many countries. This situation underscores the ongoing challenges of balancing powerful AI capabilities with copyright protection.

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