Events
LG Shows Premium Living Space Solutions at Innofest MEA 2019
LG Electronics has today unveiled its latest lineup of premium living space solutions at InnoFest Middle East and Africa (MEA) 2019. Held in Seoul, South Korea (April 9-11), the event gives partners, retailers and media from countries across the Middle East and Africa the opportunity to experience LG’s revolutionary technologies and learn about the key business strategies and priorities for the year ahead.
For 2019, LG has re-positioned its expansive product portfolio as an integrated service that offers premium solutions for enhanced living. Taking place at LG Science Park – the home of LG’s Research and Design initiatives – this year’s InnoFest MEA showcased the real-life benefits of the company’s latest innovations. The exhibition, which features several ‘recreated’ living spaces, affords visitors the chance to see flagship home appliance from the LG ThinQ, LG SIGNATURE and LG Objet lineups in action. With a strong emphasis on design and function, the company is bringing greater efficiency, convenience and enjoyment into consumers’ lives.
In the LG ThinQ zone, LG’s representative AI brand allow guests to experience a connected, futuristic lifestyle enabled by diverse products that seamlessly integrate with the home. Meanwhile, the company’s premium design-focused brands, LG Objet and LG SIGNATURE, illustrate the superior alignment of style and practicality in separate, interactive displays.
Emblematic of LG’s constant efforts to push the boundaries of technology and design, the game-changing LG SIGNATURE OLED TV R (model 65R9) is proving to be a major attraction at InnoFest. The world’s first rollable TV, LG SIGNATURE OLED TV R received more than 70 awards and honors at this year’s CES alone, and serves as yet another reminder of the company’s strength in R&D and manufacturing techniques.
InnoFest MEA has also seen the appearance of ‘big data’ specialist, Song Gil-young, who delivered a talk about how big data can be a powerful tool for uncovering new trends and establishing effective strategies. Attendees will also be given the opportunity to tour LG’s state-of-the-art Changwon production facility.
“As InnoFest illustrates, we are constantly evolving our products and introducing new lineups that make consumers’ lives simpler,” said Mr. James Lee, President of LG Middle East and Africa region. “Through our ‘Open’ strategy and partnerships with likeminded organizations, we will continue to provide localized solutions and reaffirm our status as a technology trailblazer.”
Cool Stuff
Animenia Abu Dhabi Festival to Open Doors on 23rd October 2024
Anime enthusiasts, get ready for a five-day immersive experience! The Department of Culture and Tourism – Abu Dhabi and BRAG are bringing the inaugural Animenia Abu Dhabi festival to Manarat Al Saadiyat from October 23rd to 27th, 2024. This event promises to be a haven for anime and video game fans, offering a unique blend of entertainment, interactive experiences, and celebrity appearances.
Animenia will feature a diverse range of activities, including:
- Cosplay Extravaganza: Witness the world’s top cosplayers compete for a massive prize pool of over AED 400,000.
- Celebrity Meet-and-Greets: Interact with renowned anime directors, voice actors, manga artists, and video game creators.
- Live Performances: Enjoy a lineup of J-Pop concerts, anime-inspired shows, and captivating performances.
- Interactive Exhibits: Immerse yourself in themed exhibits showcasing iconic scenes and characters from popular anime.
- Gaming and Workshops: Explore a dedicated gaming hub featuring VR zones, Esports, arcade games, and engaging workshops.
The festival will host a stellar lineup of guests, including:
- Legendary Anime Figures: Renowned figures like Yoko Takahashi (Neon Genesis Evangelion), Ryo Horikawa (Dragon Ball, Super Smash Bros), Naoto Ohshima (Sonic the Hedgehog), and more.
- Cosplay Icons: World-class cosplayers from Thailand, Indonesia, France, Latvia, Japan, and Saudi Arabia will be present.
Tickets for Animenia Abu Dhabi are now available with pricing starting at AED 65 for a single weekday pass.
Events
GAMERGY is Coming to the MENA Region
GAMERGY is extending its presence to the MENA region. After exciting editions in Europe and Latin America, the festival arrives in Egypt. For three days (January 30 to February 1) it will become the global meeting point for esports fans and international players competing for the best prizes. For this new edition of GAMERGY, MENATech, a company of the GGTech Entertainment group, will have the collaboration and support of ievents, eProjects LLC, and Influence Communications, leaders in event management, communication and experience creation.
The venue chosen for the celebration of this new edition of GAMERGY is Al Burouj, developed by IMKAN Misr in Cairo. Attendees will have access to a wide range of games for PC, mobile and consoles, with exciting tournaments, live performances by top artists, meet & greets with influencers and the best esports teams in the region. GAMERGY is a pioneering event designed for video game enthusiasts of all ages and backgrounds. The next edition in Egypt will create an immersive environment where the physical and virtual worlds will merge, allowing participants to connect and engage in unforgettable experiences.
GAMERGY has organized more than 20 successful editions in Spain, Argentina, Mexico, Miami, and Panama, consolidating its status as a dominant force in the e-sports, leisure and entertainment scene for the whole family. Mario Perez, CEO de MENATech, expressed his enthusiasm, “We are very excited about the first edition of GAMERGY in the MENA region, and it is a privilege that it is being held in Cairo. Following the expansion of GAMERGY over the past three years, with successful events in Spain, Mexico, Panama, Miami, Argentina and beyond, this marks an important milestone for us. Egypt’s gaming community is truly impressive and we are delighted to have the opportunity to engage with them and deliver an unforgettable experience to gamers of all ages. With the support of our partner in the Middle East, eProjects LLC, we are confident that GAMERGY Egypt will be a standout event on the GAMERGY International Tour.”
Sherif ElBassiouny, CEO of eProjects LLC, commented on the unique coalition, saying, “Hosting this groundbreaking eGaming event in Egypt is a testament to the nation’s growing influence in the digital and entertainment sectors. We are proud to bring together gamers and enthusiasts from across the MENA region, fostering innovation, competition, and community. This event not only highlights Egypt’s potential as a regional hub for eSports but also reflects our commitment to empowering the youth and embracing the future of digital entertainment. Together with our local partners, ievents and Influence Communications, we are paving the way for new opportunities in this thriving industry.”
GAMERGY combines entertainment and innovative technology, offering a unique experience where fun and creativity come together, as well as a disruptive experience for visitors and gamers alike. It will offer top-notch content on all aspects of the gaming world and showcase the latest technological advances in esports.
Events
Power League Gaming and HUAWEI AppGallery Team Up for AppGallery Gamers Cup x Yalla Ludo Tournament
Power League Gaming has announced its latest account win with HUAWEI AppGallery taking on the role of event and production management partner for the AppGallery Gamers Cup x Yalla Ludo Tournament in Egypt. Held on September 6th at the Westin Cairo Golf Resort and co-sponsored by the Egypt Tourism Authority (ETA) and the Egyptian Esports Federation (EEF), the tournament was a joint initiative between AppGallery—HUAWEI’s official app distribution platform—and Yalla Ludo, the region’s leading mobile board game app. Featuring fierce competition among 32 players and a total prize pool of $20,000 awarded to the top winners, the event aimed to enhance Yalla Ludo’s presence within HUAWEI AppGallery’s expanding app ecosystem.
This collaboration marks a significant milestone in Power League Gaming’s long-standing partnership with HUAWEI AppGallery, reflecting its commitment to promoting the AppGallery Gamers Cup (AGC). Power League Gaming was exclusively chosen for this project over competitors from Egypt and the UAE, highlighting the agency’s unmatched expertise in the region and its ability to deliver world-class event management solutions tailored to the evolving needs of the gaming industry.
Celebrating the renewed collaboration, Mathew Pickering, CEO of Power League Gaming, said: “We’re thrilled to join forces with HUAWEI AppGallery once again for the AGC x Yalla Ludo tournament. This partnership is more than just an event; it’s a chance for us to push the boundaries of what’s possible in gaming in the MENA region. At Power League Gaming, we’re committed to crafting an unforgettable experience that not only engages participants and viewers but also sets a new standard for event excellence. The tournament turned out a resounding success, enhancing HUAWEI AppGallery’s brand presence and deepening our connection with the gaming community.”
As the chosen event and production management partner, Power League Gaming delivered a comprehensive range of services to ensure a seamless and engaging tournament experience. These services included venue build and design, 3D renders and mock-ups, complete venue audio-visual setup (AV)-LED screens, technical support, complete branding production, all creative design elements and a full broadcast and esports solution, including broadcast asset designs and implementation. Power League Gaming also managed staffing and technical expertise to deliver a flawless event.
The AppGallery Gamers Cup x Yalla Ludo Tournament not only celebrates the collaboration between these two dynamic brands but also highlights the growing influence of mobile gaming in the region. With the MENA region’s gaming market value expected to reach $10 billion by 2027*, fueled by the growing number of gamers and the rising popularity of mobile games, the tournament was perfectly positioned to capture the vibrancy of the region’s gaming scene.
Through this partnership with HUAWEI AppGallery, Power League Gaming has delivered a premier gaming event, captivating audiences and further establishing its presence in the competitive gaming market. For more information about Power League Gaming, visit powerleaguegaming.com.