The LEGO Group has announced the pre-order availability of the LEGO Super Mario Adventures with Mario Starter Course. Fans can now secure their own set of this upcoming and highly anticipated new product line, the result of a unique partnership with Nintendo. The new LEGO Super Mario product line features an interactive LEGO Mario figure that collects coins in real-life game levels created with LEGO bricks. Neither a video game nor a traditional LEGO brick-based set, it promises to change the way people interact with Super Mario in the physical world and engage in LEGO experiences.
Disclosed for the first time today by LEGO Design Lead Jonathan Bennink, fans will be able to begin exploring the fun-packed LEGO Super Mario universe with the Adventures with Mario Starter Course. This entry point set to the world of LEGO Super Mario is needed to unlock expansion sets and features seven action bricks for different interactions with the LEGO Mario figure that are only included in this set.
The LEGO Mario figure itself has LCD screens in his eyes, mouth, and belly to display a wide variety of instant reactions to movement, colour, and action bricks. Also included is a speaker that plays iconic sounds and music from the video game series.
“Super Mario has continued to appear, always in a form adapted to the current hardware of the time.” said Takashi Tezuka, Executive Officer and Game Producer of Nintendo Co., Ltd. “I am thankful that in this project with the LEGO Group, Mario is jumping out of the digital world of game consoles and smart devices, and we are able to bring him into the world with a new, physical type of Mario play. It’s very exciting to think of LEGO Mario becoming a real friend to children and to picture them playing in their very own Mario world that they imagined themselves.”
Kids aged 6+ can build levels and play their own way, with action-packed challenges having lots of creative fun in a highly interactive experience. LEGO Mario is used to collect virtual coins as he runs and jumps from the Start Pipe to the Goal Pole via LEGO bricks, cloud platform, and clashes with the Goomba figure and Bowser Jr. figure.
The Starter Course can be combined with LEGO Super Mario Expansion Sets, which each unlock unique challenges and characters to play with and against friends. The first Expansion Sets, also revealed today, include the Piranha Plant Power Slide Expansion Set and the Bowser’s Castle Boss Battle Expansion Set. And because the products all include modular builds, fans are fully in charge of creating exactly the LEGO level course they want to see Mario come to life in.
Fans will also love the free LEGO® Super Mario™ app by the LEGO Group, a supporting feature to further enhance the physical play experience. It keeps track of scores to encourage continuous rebuilding, as well as it provides digital building instructions with zoom and rotate viewing tools to make building easier, suggests other creative ways to build and play, and is a safe forum to share ideas with friends.
“We were thrilled to see the global reaction to news of LEGO Super Mario,” said Jonathan Bennink, Digital Design Lead on LEGO Super Mario, the LEGO Group. “Fans have been keen to learn more, so I am pleased that today we were able to reveal more details about this exciting new collaboration that has led to a reimagination of the LEGO building experience and an entirely new way to play inspired by the beloved video game icon, Super Mario. We can’t wait to see fans get creative and challenge each other with this highly engaging and social play experience.”
The full LEGO Super Mario assortment will launch Aug. 1st 2020, but fans can now pre-order the LEGO Super Mario Adventures with Mario Starter Course on
www.lego.com/supermario-startercourse and from select leading retailers around the world.
The recommended retail price for the Starter Course is 59.99 EUR/USD, while the recommended retail price for the two expansion sets will be 29.99 USD/EUR for the Piranha Plant Power Slide Expansion Set and 99.99 USD/EUR for the Bowser’s Castle Boss Battle Expansion Set.
HUAWEI Launches GoPaint Worldwide Creating Activity
Huawei has officially kicked off the HUAWEI GoPaint Worldwide Creating Activity. From 5 January 2024 to 29 February 2024, participants can showcase their digital art skills in an online activity that embodies Huawei’s commitment to fostering creativity. The HUAWEI GoPaint Worldwide Creating Activity is a platform for creative individuals or anyone passionate about creating. With Huawei tablets designed to deliver delightful creative features, the activity aims to inspire creativity and empower more people to engage in artistic pursuits and to bring to life the concept of ‘Creation of Beauty’.
Recently, Huawei elevated the creative experience with the release of the HUAWEI MatePad Pro 13.2”, the ultimate tablet for creativity. It features a flexible OLED screen and an ultra-thin and lightweight design, with a stunning 94% screen-to-body ratio. Paired with the HUAWEI M-Pencil (3rd generation), which offers a 10,000+ pressure sensing level, the tablet enables mastery over a variety of artistic styles. Designed for creative minds, the HUAWEI MatePad Pro 13.2” ensures that your artistic vision is captured with unmatched precision and ease.
HUAWEI MatePad Pro 13.2” pre-orders are now available in the UAE at a price of AED3,399 with gifts worth AED 1,696 including HUAWEI FreeBuds Pro 2, the HUAWEI M-Pencil (3rd generation), Magnetic Keyboard, 3 months of free HUAWEI Care + and Microsoft Office 365. Customers who order the 512GB version of the tablet will also receive the HUAWEI FreeBuds Pro 2. The MatePad Pro 13.2” is available on Huawei’s official website and retailers.
Following this launch, the HUAWEI GoPaint Worldwide Creating Activity is extending the invitation to those passionate about art to continually inspire and energise their creative spirit. If you believe that to create is a universal calling, Huawei invites you to pick up your digital brush and ‘GoPaint’!
HUAWEI GoPaint will reward winners with a creation fund, including:
- Best Creative Award (1 winner): $5000
- Best Visual Award (1 winner): $5000
- Best Storytelling Award (1 winner): $5000
- Most Popular Award (2 winners): $5000
- Honourable Mention (15 winners): $2000
How to Participate
To participate in the HUAWEI GoPaint Worldwide Creating Activity, simply submit your artwork in either of the following methods, before the submission deadline, 29 February 2024 at 24:00 Beijing Time (GMT +8):
Method 1: Open My HUAWEI app on your phone or tablet, register within the app, and submit your work on the GoPaint page in the app.
Method 2: Post your work on Instagram or Facebook with #HUAWEIGoPaint, and mention the huaweimobile official account.
A Creative Journey Through Culture, Cityscapes, and Characters
HUAWEI GoPaint Worldwide Creating Activity consists of three conceptual categories:
- Culture – Culture is the calling of all creators, the essence of our soul, where experience meets inspiration, and possibilities are endless.
- City – If the world is a blank canvas, its cities are the lines, dots and brushstrokes that colour it.
- Character – We are nothing without the people around us. The everyday acts of kindness, bravery, love, and resilience that give our lives meaning and purpose.
Artworks should be submitted in either JPG or PNG format, with a resolution of at least 300 dpi, and a file size of no more than 20 MB. Each uploaded work must have a 30 to 80-word text description. Participants are encouraged to carefully review each category before submitting their work to the most suitable one. Participants can only use HUAWEI tablets to create their artwork – any model is acceptable.
For more details, please visit the official website: https://consumer.huawei.com/en/campaign/gopaint/
Nothing Apparel Drop 1 Announced
Nothing, the London-based consumer tech brand, has announced the first of several Limited Drops for its inaugural Apparel collection. The first two pieces will be available to purchase on nothing.tech from 11:00 GMT on Thursday 7 December and at Nothing Store Soho.
GCC customers can get their hands on the Limited First Drop exclusively at the Nothing Pop-up in Soledxb festival, from 8-10 December and from 11th December onwards at FRAME Boutique till stock last. An ode to the 1970s IBM factory floor, the Labcoat embodies Nothing’s founding design principle: transparency.
Product details below:
- Regular fit and thigh length
- Multiple pockets with zip closures
- Back bottom hem vent for mobility
- Right chest pocket with multiple compartments and zip closure
- Inside adjustable waist with drawstring
- Hanger loop at back neck
- YKK Natulon zippers made from recycled materials including PET bottles. Yarn used in the tape is made from 99% post-consumer recycled material.
- Global Recycled Standard (GRS)
- 100% biodegradable plant-based packaging
To top things off, there is the Transparent Cap (one size) that pairs effortlessly with Nothing’s Transparent Labcoat (available in small, medium, large, and extra-large sizes). Conceptualised with teenage engineering, Nothing Apparel is focused on quality-driven wardrobe staples designed to withstand the test of time, featuring a line of caps, coats, tracksuits and more.
The Transparent Cap will be sold at AED 149 and the Transparent Labcoat at AED 699. Further Apparel drops will be announced in 2024. Apparel will be available in all current markets where Nothing sells directly to consumers on nothing.tech.
Monkey Distribution to Open More Funko Stores in the Region
Monkey Distribution, the official franchise operator for Funko in the United Arab Emirates, has unveiled plans for an extensive retail expansion in the region. Set to launch in December, two new Funko stores will join the thriving retail landscape, building on the success of Monkey Distribution’s inaugural Funko franchise at Dubai Hills Mall last year.
The upcoming locations are poised to offer a diverse product range encompassing various categories within the expansive Funko universe. From a plethora of collectables to trendy Loungefly fashion accessories, games, toys, and more, consumers can anticipate a vibrant pop culture experience.
The first of the two new Funko stores will make its debut within Dubai Mall, situated on the second floor, starting December 1, 2023. Known as the world’s largest destination for shopping, entertainment, and leisure, Dubai Mall provides a fitting backdrop for Funko enthusiasts to immerse themselves in the brand’s captivating offerings. Subsequently, on December 15, 2023, Abu Dhabi will witness the opening of another Funko store within Reem Mall, also on the second floor.
Funko’s Chief Commercial Officer, Andy Oddie said, “We are excited to announce the opening of our new partnership stores as we increase our footprint in the United Arab Emirates region this December. The expansion is a testament to the demand for our unique pop culture products and reflects our commitment to providing our global fanbase with regional retail experiences.”
The eagerly awaited Funko store in Dubai Mall is set to offer an exclusive 96-square-meter retail experience for shoppers, while the Funko destination in Reem Mall will provide a 94-square-meter immersive world for customers. These new locations are poised to serve as vibrant and captivating portals into the expansive universe of a globally renowned entertainment and lifestyle brand.
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