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Dell Launches New Series of Commercial Laptops and PCs

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Dell Technologies has unveiled new business PCs across its Latitude, Precision and OptiPlex portfolios to make work more efficient and safe — no matter the location. Professionals can work smarter with Dell Optimizer, the automated Artificial Intelligence (AI)-based optimization technology, now available across Latitude, Precision and OptiPlex devices. The built-in software learns how each person works and adapts to their behavior to help them focus on the tasks that matter most. It works behind the scenes to improve overall application performance; enable faster log-in and secure lock outs; eliminate echoes and reduce background noise on conference calls; and extend battery run time.

“The PC plays a central role in how we reimagine the way we work, even anticipating what we need to be more productive,” said Darrel Ward, senior vice president, Client Product Group, Dell Technologies. “From the moment you log on to your last video conference of the day, you need a PC that adapts to the way you work. That’s why we are driving innovations that offer more intelligence, longer battery life, powerful speakerphones, compact designs and 5G support — all while moving our sustainability goals forward.”

“It’s critical to offer the right balance of portability with the right set of productivity features. Professionals want to turn on their device and know they have everything they need to accomplish their work, in one device,” said Maribel Lopez, founder and principal analyst, Lopez Research. “People want bigger screens in smaller footprints, solid speakers for excellent call quality, the ability to switch from Wi-Fi to 5G on the fly, and built-in AI capabilities that optimize performance and eliminate background noise — ultimately helping them work smarter and faster from any location.”

New Latitude PCs and 2-in-1s adapt to how people work. The new ultra-premium 9000 series and completely redesigned 7000 series feature machined and brushed aluminum designs; long battery life; an array of ports; and expansive, four-sided narrow border displays to see and do more. Available with 10th Gen Intel vPro processors and Intel Wi-Fi 6 (Gig+) for nearly three times faster speeds, the Latitude devices offer businesses power, performance and global connectivity.

  • For executives and on-the-go professionals who need the very best in design, power and connectivity, the Latitude 9510 is the smallest, lightest and most intelligent 15-inch business PC. Starting at 3.1 pounds, the PC offers built-in 5G-ready design, up to 34 hours of battery life, and an enhanced conferencing experience with powerful built-in speakerphones and microphones. It offers the power and performance teams need to be productive anywhere as the first Project Athena-verified commercial PC with 10th Gen Intel vPro processors.
  • Designed for balancing performance and portability, the Latitude 7410 and 7310 are the smallest 14-inch and 13-inch premium business laptops. Also configurable as a 2-in-1, the Latitude 7410 features the industry’s first 4K low blue light screen on a premium business PC for better readability and to help enhance eye comfort.

Dell has reengineered its industry-leading Precision workstation portfolio, designed to handle demanding workloads like intensive graphics processing, data analysis and CAD modeling. With smaller footprints, sleek designs, and thermal innovations, the new Precision mobile workstations deliver increased performance and ISV certifications with professional graphics from NVIDIA and the latest 10th Gen Intel Core vPro and Xeon processors.

Designed for creators and professionals wanting high performance and stylish design without the size and weight of a traditional mobile workstation, theDell Precision 5550 and 5750 are the world’s smallest and thinnest 15-inch and 17-inch mobile workstations. Creators and engineers can see and do more with the 16:10, 4-sided InfinityEdge (up to HDR 400) display. The all-new Precision 5750 is also VR/AR and AI-Ready to handle fast rendering, detailed visualizations and complex simulations.

For industries like healthcare and education that rely on the dependability of desktop devices, Dell launched redesigned OptiPlex towers and expanded all-in-ones with flexible configurations in space-saving designs. IT professionals have the freedom and flexibility to set up ready-to-work experiences from day one  — regardless of where employees are working — with Unified Workspace. From remote workers to creatives and engineers, IT can easily determine what devices to deploy that will best support employee needs, workstyle and location with Dell’s new Workforce Persona QuickStart.

Large enterprises to small businesses can access Dell’s PCs, support and software at an affordable, predictable cost to help manage working capital with Dell PCaaS, part of the Dell Technologies on Demand portfolio. Businesses can refresh their fleet with the latest PCs every 36 months, and have peace of mind knowing they have deployed the industry’s most secure commercial PCs, even guarding against silent attacks at the BIOS level.

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Digital SLR Cameras

Sony Launches FE 24-50mm F2.8 G, a Compact, Large Aperture F2.8 G Lens with High-Performance Optics

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Sony Middle East and Africa has announced the release of its new compact 35mm full-frame compatible α (Alpha) E-mount lens, FE 24-50mm F2.8 G (product name SEL2450G) standard zoom with F2.8 maximum aperture over the entire zoom range. Despite its small and lightweight body, it achieves the high-resolution performance and beautiful bokeh that can be expected from a large aperture G Lens with F2.8. It covers a focal length of 24 mm to 50 mm, allowing you to capture everything from still images such as everyday snapshots, and portraits to video shooting, all in high quality but with a design that will easily fit in the smallest of kit bags.

With the latest optical and mechanical design, the dimensions have been kept compact with a filter diameter of φ67 mm, maximum diameter of 74.8 mm, length of 92.3 mm, and weight of approximately 440 g. Sharp and detailed images at all focal lengths are achieved thanks to the arrangement of four aspherical lenses and two pieces of ED (Extra-low Dispersion) glass, so that aberrations such as chromatic aberration, are reduced, achieving high-resolution performance from the centre to the corner. FE 24-50mm F2.8 G uses an 11-blade circular aperture which together with the optimisation of spherical aberration provides the beautiful, soft and smooth bokeh that is characteristic of the G Lens series. It has a minimum shooting distance of 0.19 m (AF) at the wide end and a maximum magnification of 0.30 x (AF) offering high-quality close-up shooting.

The quality is evident through the AF (auto focus) whereby, equipped with two linear motors, it achieves high speed, high precision, high tracking, and quiet focusing. It also supports high-speed continuous shooting with AF/AE tracking of up to 120 frames per second for the full-frame mirrorless camera Alpha 9 III. For those wanting a solid video performance, AF tracking is available for high frame rate 4K 120p or FHD 240p movie recording where critical focus control is required, plus it supports in-body Active Mode image stabilisation for steady shooting while walking. It is also compatible with the focus breathing compensation on camera bodies, allowing for high-quality video expression.

Intuitive manual focus is achieved thanks to the adoption of linear response MF which allows smooth and superior image expression. FE 24-50mm F2.8 G is equipped with user-friendly functions such as a customisable focus hold button, aperture ring, aperture click ON/OFF switch, and focus mode switch, offering high operability and comprehensive control. Plus, for further ease of use, they are designed to be dust and moisture-proof with a fluorine coating which prevents dirt from sticking to the front surface of the lens.

 The new FE 24-50mm F2.8 G will be available in the region from Q2 2024.

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Gadgets

CORSAIR Intros New 75% Keyboard for Enthusiast Gamers

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CORSAIR has launched a standout addition to its lineup of award-winning gaming keyboards: the K65 PLUS WIRELESS. Beautifully built, and loaded with the essentials needed to win, this 75%-layout keyboard maxes out both performance and personality. When you deploy the K65 PLUS WIRELESS, your gaming persona and your keyboard enthusiast side come out to play.

Powerful performance now resides in a cleverly compact 75% profile. The space-saving K65 PLUS WIRELESS optimizes the important desk space needed for your mouse, while including the essential arrow and utility keys that put game controls right where you want them. Pre-lubricated CORSAIR MLX Red linear switches are buttery smooth and register every input with crisp responsiveness. The switches are also hot-swappable, so you can customize the keyboard by subbing in your switches easily – how you play is completely up to you.

The K65 PLUS WIRELESS offers ultra-satisfying typing, with no modding required. Each keystroke is tempered by two layers of integrated sound dampening that hushes internal pings and clacks. The result is precisely tuned acoustics that you – and everyone nearby – will appreciate. The PBT dye-sublimated keycaps’ midnight grey and silver accents complement any desktop; you will want to make K65 PLUS WIRELESS your primary board for daily use.

Connect and play, more adeptly than ever. Make ultra-fast moves over a reliable, low-latency 2.4GHz wireless connection for gaming, or Bluetooth for tablets, mobile, and more, all with secure AES encryption and up to 266 hours on a single charge with RGB off. Toggle from PC to Mac layout by simply flipping a switch, and connect to multiple devices seamlessly with a single keystroke.

For RGB fanatics, the K65 PLUS WIRELESS comes alive with a shiny array of per-key RGB, endlessly customizable with CORSAIR iCUE software. Use the power of iCUE to record macros, remap keys, and sync your keyboard to the rest of your setup’s RGB and iCUE Murals profiles, for a lighting ambience that makes your space a haven for gaming and working.
Equip the infinitely intriguing K65 PLUS WIRELESS keyboard, and match your superior skill with stunning style.

To celebrate the launch of K65 PLUS WIRELESS, CORSAIR is excited to offer an exclusive deal on DROP Holy Panda X tactile switches. For a limited time, when you buy a K65 PLUS WIRELESS keyboard on the CORSAIR webstore, you can get a set of Holy Panda X switches for 50% off from DROP.com. When brought together, this keyboard and key switch combo makes tactile gaming and typing a delightful experience. (Offer only available in North America)

The CORSAIR K65 PLUS WIRELESS gaming keyboard is available immediately from the CORSAIR webstore and the CORSAIR worldwide network of authorized online retailers and distributors. The K65 PLUS WIRELESS is backed by a two-year warranty, alongside the CORSAIR worldwide customer service and technical support network.

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Cars

HONOR Says its Eye-Tracking Features Can Move a Car

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HONOR has introduced an AI-powered eye-tracking feature that can move a car without a driver inside. This experiment, demonstrated by an automotive engineer, uses the eye-tracking feature of the HONOR Magic6 Pro to control a car based on the user’s eye movement.

A video by Autocar, available on YouTube, showcases this innovative technology. The HONOR Magic6 Pro is equipped with four commands that can be activated by eye gaze, allowing the car to start the engine, turn it off, and move forward or backwards. After focusing on a specific button for 2-3 seconds, the corresponding command is activated, and the car responds accordingly.

HONOR says that this demonstration is a testament to the company’s belief that AI can transform the way humans interact with devices in the future. HONOR has announced that its MWC Launch Event will be on February 25th. HONOR will also host an AI Panel with industry partners such as Qualcomm to unveil more discoveries about the future of AI. This event will take place on February 26th at 17:00 (CET) at MWC 2024. Find out more at this link: https://www.hihonor.com/ae-en/events/honor-mwc/

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