Gadgets
Philips Launches Lumea Series 9000 IPL Hair Removal Device
Philips has announced the launch of its brand-new Lumea Series 9000, its fastest-ever and most efficient IPL (Intense Pulsed Light) hair removal solution for salon-smooth skin at home. Leveraging the success of the Lumea Prestige, Philips’ new Lumea Series 9000 brings innovation to the market, with reimagined stylish, luxurious packaging and a transformed hair removal experience to suit every woman’s needs.
Consumers can say goodbye to unwanted hair with long-lasting results from the comfort – and cleanliness – of their own homes, with smart SenseIQ technology that adjusts the light setting based on individual needs and a cordless, easy-to-use device. Sibel Yildiz, Head of Consumer Marketing Middle East, Turkey & Africa said, “Silky smooth skin from the comfort of our own homes is no longer a dream, as it was made possible by Philips’ innovative Lumea devices. A breakthrough in beauty, the ranges’ popularity has gained momentum during the pandemic, when our studies have shown that 80% of the women surveyed had sought DIY alternatives to the salon.”
With an increased focus on hygiene and avoiding close contact, the pandemic has prompted 13% of participants to purchase a hair removal device, with 71% revealing that they did not want to go back to the salon. This is where the IPL Lumea Series 9000 comes in, with four curved intelligent attachments and SenseIQ technology so that women – especially working mums like myself – can optimise their routine and achieve desired results in no time,” she added.
The IPL Philips Lumea Series 9000 comes in three new colours, with a pale pink handle and gentler look to complement its premium features. The device emits 450,000 flashes, which is equivalent to 39 years of lamp lifespan. IPL uses warm, gentle pulses of light to put the hair to sleep, preventing it from growing back for up to six months. With Lumea, women typically see a 92% reduction in hair after only three treatments.
The Lumea Series 9000 is designed to adapt to every woman’s skin, with the SmartSkin sensor detecting its tone – even as it changes with the seasons due to sun exposure – selecting the most comfortable light setting for hair removal. Effective on naturally dark blonde, brown and black hair and on skin tones from very white to dark brown, the Lumea Series 9000 can also sync with an application which gives consumers continued support and personalised treatment guidance.
With four intelligent attachments and programmes tailored for each body area including the underarm, face and bikini, the Lumea Series 9000 offers a seamless hair removal routine without the hassle. The technology company has also announced the launch of the Philips Lumea 100-Day Challenge, where customers are eligible for a full refund if they are not fully satisfied with the product for any reason. The Philips Lumea Series 9000 with SenseIQ technology will be available for purchase within UAE at all Major Pharmacies, Electronic stores, and on Amazon.
Gadgets
Sony Intros ECM-L1 Lavalier Microphone with 3.5mm Plug-in Power
Sony Middle East and Africa has announced the ECM-L1, a lavalier microphone that supports 3.5 mm plug-in power, a product of Sony’s time-tested audio technology. This unit was developed based on the ECM-77 series, which has been highly regarded for many years by professionals, including broadcasting studios and production companies. ECM-L1 achieves high-quality sound pickup performance ensuring every word and nuance is captured with precision, as well as high reliability for extended use periods, all cultivated through Sony’s experience in professional audio technology.
In addition, it supports plug-in power and can be seamlessly integrated into a wide range of devices equipped with a 3.5 mm microphone input terminal making it extremely versatile. Thanks to its pin microphone design, it can be worn discretely around the speaker’s collar or shirt for a professional appearance on camera whilst still picking up sound clearly, making it ideal for interviews, documentaries, drama shoots, vlogging and live streams.
In recent years, with the increase in the number of creators producing video content, there has been a growing appetite to improve sound quality. By expanding its microphone line-up, Sony continues to support high-quality audio recording in a variety of situations. The ECM-L1 was developed based on the ECM-77 series, which has been used for many years by broadcasting stations and other organisations.
The capsule’s fixed electrode plate is made of a rigid ceramic. Its superior vibration properties deliver excellent sound quality with good rise time and high resolution. In addition, the microphone capsule is covered with a machined brass exterior to suppress unnecessary external resonance, enabling clear, crisp sound pickup. In addition, the high-purity OFC (oxygen-free copper) cable reduces audio transmission loss without compromising high sound quality.
A durable brass housing protects the microphone so that it holds up against wear and tear, even under rough usage at shooting sites. In addition, the 2.2 mm diameter cable is resistant to breakage and a locking ring is used at the connection point with the recording device to prevent the connector from accidentally coming loose. Two types of windscreens are included to reduce wind and pop noise: metal and faux fur. For a more discreet aesthetic, you can select the metal option, or depending on the shooting scenario, the additional wind noise reduction of the faux fur option is available.
The ECM-L1 lavalier microphone has plug-in power, where power is supplied from the connected device. It can be connected to a wide range of devices equipped with a 3.5 mm microphone input terminal, such as cameras, smartphones, wireless microphones, IC recorders, and computers, enabling high-quality audio recording to suit the many types of use cases. The ECM-L1 will be available in the Middle East and Africa from October 2024.
Components
CORSAIR RMx Series Power Supplies Get ATX 3.1 Upgrade, ATX 12V-2×6 Connector
CORSAIR has announced an update to its award-winning low-noise RMx series of power supplies with ATX 3.1 compliance, a native ATX 12V-2×6 connector, a manual fan speed control knob, and other improvements. Boasting Gold-certified efficiency (up to 91%) and an A+ noise rating from Cybenetics, the new RMx series includes fully modular, ultra-flexible embossed cables that simplify cable routing even in the most challenging of PC builds. Cooled by a 140mm Fluid-Dynamic Bearing fan with a magnetic dome structure and a manual fan override knob, the RMx series remains one of the quietest and most reliable power supplies available.
“We’re pleased to launch the new RMx Series with an entirely new electrical design that includes a six-layer PCB for better thermal and electrical performance, an upgraded fan, and full ATX 3.1 compliance,” said Jon Gerow, Director of Power Supply Research and Development at CORSAIR. “We’re also happy to announce it achieved the Cybenetics Gold rating for efficiency and the A+ rating for audible noise.” Each RMx power supply features 100% Japanese electrolytic capacitors and delivers its rated power output at a 50°C ambient temperature, ensuring reliable power and longevity even under high-stress conditions.
Available in 750W, 850W, and 1000W models, every RMx Series PSU is fully ATX 3.1 compliant and includes a native 12V-2×6 connector to support both current and future high-end GPUs. The 140mm FDB fan is PWM-controlled and features a half-dome structure that reduces surface friction, resulting in less noise and an improved lifespan. The specially calculated fan curve ensures fanless operation at low loads and minimal noise as power ramps up. Users who wish to override this can do so quickly and easily using the included knob on the rear of the unit.
The RMx Series features fully modular, embossed cables that are sleek and ultra-flexible, capable of making tight bends when connecting to nearly any device within a case, allowing for easy concealment. The 12v-2×6 cable includes low-profile combs for a clean look that compliments your GPU rather than obscuring it. The RMx PSU enclosure is all-new, featuring a stamped, low-restriction fan grill and an improved connector layout with clearer labelling. For users who want a splash of colour, the RMx Series is compatible with CORSAIR Premium Individually Sleeved Type 4 PSU cables and our ARGB PSU cable strips, sold separately.
RMx Series power supplies measure 150mm x 86mm x 160mm and include a wide variety of cables and connectors that vary based on the model purchased.
Gadgets
Sharaf DG Launches Copilot+ PCs in Dubai
Sharaf DG has launched a new category of Windows PCs – Copilot+ PCs, in Dubai. Microsoft together with MNA partners such as Asus, HP and Lenovo unveiled the Copilot+ PCs. “These devices are set to revolutionize both work and creativity with their unparalleled performance and innovative AI capabilities,” said Karin Belbelian, Director of Category Management – Consumer Sales Organization at Microsoft. “Equipped with advanced NPU silicon, Copilot+ PCs significantly enhance productivity, creativity, and security, making them the most powerful AI PCs available.”
Karin highlighted the collaboration with Asus, HP, Lenovo, and Microsoft Surface, which brings a diverse range of devices tailored to meet users’ unique needs and elevate their computing experience. “The Copilot+ PC is designed for productivity-focused users who require premium, lightweight hardware with long battery life. It helps save time and enables more efficient work.”
“Sharaf DG is leading the Copilot+ PCs market, designed to set new benchmarks with the largest range of Copilot+ PCs,” said Nilesh Khalkho, CEO, Sharaf DG. Ifham Khalid, Sales Lead, Devices and Creativity – Middle East and Africa at Microsoft, said, “People in UAE are quick to adopt any new technology that is introduced globally. We are excited to see how consumers in the UAE will use Copilot+ PCs and their advanced AI capabilities to increase productivity and creativity in their daily lives. We are collaborating with Sharaf DG to showcase the capabilities of Copilot + PCs inside their stores, including our flagship experiences at Dubai Mall and City Centre Deira. Discover a wide selection of Copilot+ PCs and benefit from the expertise of our trained specialists at Sharaf DG, ready to showcase the full potential of these remarkable devices”.
Key Features of Copilot+ PCs:
- A New AI Era: Copilot+ PCs are the fastest and most intelligent Windows PCs ever created. Featuring advanced Neural Processing Units (NPUs) capable of performing over 40 trillion operations per second, these PCs set a new benchmark for speed and efficiency.
- The Neural Processing Unit (NPU) is a third processor in the computer designed to process large amounts of data in parallel, performing trillions of operations per second. It excels at providing lightning-fast, high-bandwidth AI in real time and frees your CPU and GPU up for other tasks
- NPUs are built for intensive workloads that otherwise would deplete CPU and GPU performance. This uniquely enables us to offload our next-gen AI features to the NPU without sacrificing the overall performance, battery life, or thermals of the device.
- NPU performance is measured by TOPS or trillions of operations per second. Copilot+ PCs have 40+ TOPs, making them the most powerful NPUs on the market with remarkable efficiency in handling AI tasks. This is particularly crucial for a notebook PC running on battery.
AI-Driven Features: The exclusive Windows 11 on Copilot+ PCs includes:
- Cocreator: An AI tool that allows users to sketch and create images using text prompts directly in Paint.
- Image Creator: Generate customized images and apply artistic styles to existing photos using AI-powered edits.
- Live Captions: Instantly translate any video or audio content from 44 languages into English.
- Windows Studio Effects: Enhance your video calls with creative filters, portrait lighting, eye contact features, portrait blur, and voice focus.