Audio Devices
Bang & Olufsen Intros Beosound Theatre

Bang & Olufsen today announced Beosound Theatre: an innovative and meticulously crafted high-end soundbar that delivers the power of a multi-product home cinema, all in one singular product. “Beosound Theatre completely redefines cinematic sound in the home. With its powerful sound, advanced technology platform, and modular design, we bring the immersion of a multi-speaker setup into one soundbar that slots seamlessly with any screen,” said Kristian Teär CEO of Bang & Olufsen. “With Beosound Theatre we unleash the full potential of the high-quality streaming services now available to customers and bring the magic of the cinematic experience into the home. At the same time, it is built to last for decades due to its modular design, which allows you to update, rather than replace, this beautiful soundbar.”
To create a powerful and immersive cinematic experience, Beosound Theatre comes with 12 speaker drivers, including two custom-made long stroke 6.5” woofers and 800 watts of amplification power, providing up to 112dB sound pressure level. Speech clarity is managed by the custom-made centre channel, where the tweeter is mounted directly in front of the midrange. The alignment of these drivers ensures a better sound distribution elevating the quality audio experience for everyone in the room, while directivity has been designed to optimize speech quality.
Building on the Beam Width and Beam Direction Control developed for Bang & Olufsen’s flagship Beolab 90 speakers, Beosound Theatre introduces a new three-dimensional sound directivity due to the patent-pending combination of the direct, side- and up-firing speakers. This means that all loudspeaker drivers are working together not only to produce sound but to control its beam width and direction.
“We originally developed the Beam Width and Beam Directivity Control for Beolab 90 to reduce the effect of sidewall reflections at the listening position. Basically, to make the walls disappear. In Beosound Theatre, we are using the technology to direct sound away from the listener, which increases the perception of spaciousness and gives a much more immersive experience,” said Senior Technology Specialist Jakob Dyreby.
Bang & Olufsen is renowned for its unique approach to craftsmanship and design. Based on the principles of modularity, customers can easily transform the soundbar into a complete wall-mounted or floor-standing Bang & Olufsen TV experience, so it blends in perfectly and doesn’t take up more space than their existing TV. Modular design thinking also applies to the TV screens and the cover of the soundbar, which are both replaceable. The aluminium “wings” are also extendable for customers whose TV screens grow as they upgrade, proving that Beosound Theatre continues to provide perfectly integrated solutions for greater longevity[ Optimized for specific 55, 65, and 77” LG screens.
“We know that our customers want to invest in products that last, which is why Beosound Theatre has been modularly designed to outlast many TVs in its lifetime. We have made a solution that enables you to update your product rather than replace it, and a product that can evolve with you over time,” said Head of Product Circularity, Mads Kogsgaard Hansen. “The Beosound Theatre interface bracket provides the possibility to dock almost any screen to the soundbar. This means that people don’t have to invest in a new TV or can simply choose what they believe is the best TV solution.”
The interface bracket is motorized and forms a seamless connection between the stand and the TV screen. Cleverly hiding any clutter to present the TV as one integrated design, the bracket includes a compartment to fit smart TV boxes and to excess cables from view. Although Beosound Theatre is a powerful one-product solution, it can evolve to be used as a dedicated sound centre, providing new opportunities to build your home cinema. Starting with seven built-in outputs and supporting up to 16 external loudspeakers it can be the heart of a full-blown Dolby Atmos 7.1.4 surround configuration.
In this setup, Beosound Theatre functions as a centre speaker that merges the Dolby Atmos decoding and custom-tuned post-processing with Bang & Olufsen’s proprietary True Image algorithm to maximize the capabilities of all Bang & Olufsen loudspeakers. In addition, Beosound Theatre comes with a new bass management system that’s unlike anything else. Where other systems simply send the bass to the most powerful loudspeaker – usually the subwoofer – Beosound Theatre uses all Bang & Olufsen loudspeakers in the system to work together as a single unit. This not only gives you the maximum potential of the entire system but also helps to control the resonance in your listening room, making sure that the various loudspeakers work with and not against each other.
“You can buy Beosound Theatre as a soundbar and later add a pair of rear loudspeakers such as Beolab 28 in a triangular setup that delivers an incredible spatial sound performance while continuing the overarching aim of minimal products, mess, and compromise in your space. All you need to do is connect them. That flexibility also means that our customers are not limited by their initial purchase decision, which in turn helps us extend the lifetime of Beosound Theatre and increase the likelihood of multiple ownerships,” said Senior Technology Specialist Jakob Dyreby.

Audio Devices
Dual Driver Audio and Noise-free Clear Calls, HUAWEI FreeBuds 6 are Mid-range Earbuds with Premium Chops

Huawei is making a bold new statement with the FreeBuds 6. These open-fit earbuds promise a rich tapestry of notes and immersive bass with an open-fit design, all made possible thanks to an innovative dual-driver system. But what strikes the notes is not just the sound itself. The striking new design and the incredibly impressive call clarity launches these new earbuds to the top spot in the market.
Being the first open-fit earbuds to incorporate a dual-driver unit is no small accomplishment. Huawei has evidently grappled with the conundrum of fitting a sophisticated dual-driver architecture into a compact, lightweight form factor. The payoff is a remarkable, earbuds that are notably smaller than many conventional in-ear earbuds but sound unreal.
Their approach has been meticulous. It stacks high and low frequency dual-magnetic high-sensitivity driver units in a small space. The acoustic system is designed to work independently for a pure, distortion-free sound quality. Bolstering the low-end frequencies is a dedicated booming bass system powered by an 11mm dual-magnetic driver unit augmented by the new Bass Turbo 2.0 technology. The UHF planar diaphragm driver has a wider high-frequency range and can reach 48 kHz. Each unit operates in tandem, each focusing on its optimal frequency band to deliver a cohesive and high-definition acoustic experience.
Beyond music, Huawei has placed a strong emphasis on call quality, especially in challenging environments. The FreeBuds 6 introduce a Voice Pick-up Unit bone conduction microphone. This works to deliver highly accurate voice recognition, isolating your speech even amidst a cacophony. This allows for crystal-clear audio calling even with wind speeds up to 8m/s. So, whether you’re on a blustery commute, cycling through the city, or navigating a bustling airport terminal, both you and the person on the other end will be able to have clear communication without unwelcome interruptions. Adding a touch of convenient innovation, the FreeBuds 6 also support head movement interaction, allowing users to answer or reject calls by simply nodding or shaking their head.
One of the inherent trade-offs with open-fit earbuds is often a lack of noise isolation compared to their sealed in-ear counterparts. However, the FreeBuds 6 are capable of reducing external noise interference in everyday settings like offices, cafes, parks, and squares. This allows users to immerse themselves in music or focus fully on their calls, while balancing between situational awareness and focused listening.
The design of the HUAWEI FreeBuds 6 is both fashionable and functional, featuring a curved water droplet shape. This smooth, streamlined design is engineered for an ergonomic fit across a wide range of ear shapes. The stem’s thickness gradient ensures both smoothness and comfort, while the handle maintains the graceful droplet shape, making them unique and recognisable. Compared to previous editions, each FreeBuds 6 earbud stem is reportedly 9% lighter and 12% smaller, making them feel feather-light on the ears and suitable for all-day use.
Battery life is a crucial factor for any wireless earbuds. The HUAWEI FreeBuds 6 boast a superb all-day power capacity, offering up to a whopping 36 hours of music playback with the charging case. For those in a hurry, a quick 5-minute charge is said to provide 2.5 hours of music playback, easily enough to cover an intercity commute.
The FreeBuds 6 present a compelling package, particularly for those who prioritise comfort and call quality without wanting to be completely sealed off from their surroundings. The FreeBuds 6 provide a good middle ground for users who want to stay aware of their environment while still enjoying audio immersion.
– Partner Content
Accessories
HUAWEI Intros Open-Ear FreeArc Earbuds

Huawei has launched its latest audio innovation, the HUAWEI FreeArc, further solidifying its leadership in the fast-growing open-ear wearables segment. Designed for comfort and situational awareness, the FreeArc offers a secure, pressure-free fit without blocking the ear canal—catering to users who demand high-quality audio without sacrificing awareness of their surroundings.
Open-ear earbuds, which sit outside the ear rather than inside it, have surged in popularity due to their comfort and safety benefits, particularly for fitness enthusiasts, commuters, and professionals. According to Canalys, global shipments of open-ear headphones reached nearly 8 million units in Q3 2024—a staggering fourfold increase from the same period last year.
Huawei has been at the forefront of this shift. The company ranked first in global wearable shipments for the first three quarters of 2024 (IDC), backed by its extensive audio R&D network—including seven research centers, over 1,000 audio specialists, and more than 250 patents. Its first open-ear model, the HUAWEI FreeClip, has already surpassed 2 million units shipped worldwide, demonstrating strong consumer demand for innovative wearable audio solutions.
Huawei’s journey in open-ear wearables began in 2019 with its collaboration with Gentle Monster on HUAWEI Eyewear, blending fashion with cutting-edge audio technology. The FreeClip, launched later, marked Huawei’s entry into the Open Wireless Stereo (OWS) category, featuring a flexible C-bridge design for a lightweight, breathable fit.
Now, the FreeArc takes this legacy further as Huawei’s first open-ear earbuds with earhooks. Built with a nickel-titanium alloy frame, the new model enhances stability and adaptability for a wider range of ear shapes while retaining the signature C-bridge comfort. Engineered for active lifestyles, the FreeArc boasts an IP57 rating for dust and water resistance, making it ideal for workouts, travel, and daily commutes. Key enhancements include:
- High-sensitivity drivers for crisp, balanced sound
- Dual-Resonator Antenna for stronger connectivity
- Wind-resistant microphones for clearer calls in outdoor environments
With the FreeArc, Huawei continues to refine its open-ear offerings, combining ergonomic design with practical durability.
Audio Devices
Sony Announces new BRAVIA Theatre Home Audio Products

Sony has launched its 2025 BRAVIA Theatre home audio lineup, designed to replicate the cinematic experience within home environments. Addressing the limitations of typical home setups, the new range offers immersive surround sound solutions, drawing from Sony’s expertise in professional film production.
The lineup includes the BRAVIA Theatre Bar 6, a 3.1.2ch soundbar with a wireless subwoofer, and the BRAVIA Theatre System 6, a 5.1ch home theatre system, both delivering standalone cinematic audio. For enhanced experiences, the BRAVIA Theatre Rear 8 rear speakers and BRAVIA Theatre Sub 7 subwoofer can be added to compatible soundbars, creating a more dynamic and personalized audio setup.
These new products, alongside Sony’s new BRAVIA TVs and home cinema projector, aim to connect creators and viewers by delivering film sound designers’ intended audio experience. The BRAVIA Theatre Bar 6 features Dolby Atmos/DTS:X, Vertical Surround Engine, and S-Force PRO Front Surround for immersive sound, and a dedicated center speaker for clear dialogue. Its AI-powered Voice Zoom 3 enhances dialogue clarity when paired with compatible BRAVIA TVs.
The BRAVIA Theatre System 6, a 5.1ch 1000W system, offers deep, rich sound with Dolby Atmos/DTS:X support and Voice Zoom 3. Multi Stereo expands stereo sound to a multi-directional experience. The optional BRAVIA Theatre Rear 8 and BRAVIA Theatre Sub 7 elevate existing setups with 360 Spatial Sound Mapping and powerful bass, respectively. Both feature designs that complement modern living spaces.
BRAVIA Theatre products seamlessly integrate with BRAVIA TVs, controllable via smartphone app or TV remote, for user-friendly operation. Sony’s commitment to sustainability is evident in the reduced plastic packaging and recycled PET fabric used in the products. Accessibility features, like QR code indicators and tactile dots, aid visually impaired users during setup.
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