YouTube has introduced the next chapter in rewarding creativity on the platform. At its inaugural Made on YouTube event, YouTube shared that it’s expanding the platform’s monetization system, the YouTube Partner Program (YPP), to allow more creators to join the program, introducing new ways for creators to earn revenue through Shorts, and re-imagining the music industry and creator dynamic by opening up ads monetization for those who feature music in their videos.
Today’s announcement reflects the diversity of the platform’s growing creator community and allows its over 2M monetizing creators to make money on YouTube across any creative format. Today’s key announcement includes:
Expanding access to YPP: Starting in early 2023, Shorts-focused creators can apply to YPP by meeting a threshold of 1K subscribers and 10M Shorts views over 90 days. These new partners will enjoy all the benefits YPP offers, including ads monetization across Shorts and long-form YouTube videos. This is another option to the existing criteria where long-form creators can still apply to YPP when they reach 1,000 subscribers and 4,000 watch hours. Creators can choose the one option that best fits their channel while YouTube maintains the same level of brand safety for advertisers. To support creators who are early in their YouTube journey, YouTube will also introduce a new level of YPP with lower requirements that will offer earlier access to Fan Funding features like Super Thanks, Super Chat, Super Stickers, and Channel Memberships.
Introducing a first-of-its-kind revenue sharing model for Shorts: With 30B+ daily views and 1.5B+ monthly logged-in users, Shorts are exploding around the world. To reward this new creative class, beginning in early 2023, we’ll be moving away from a fixed fund and doubling down on a unique revenue-sharing model for Shorts for both current and future YPP creators. Because ads run between videos in the Shorts Feed, every month, revenue from these ads will be added together and used to reward Shorts creators and help cover costs of music licensing. From the overall amount allocated to creators, they will keep 45% of the revenue, distributed based on their share of total Shorts views. The revenue share remains the same, no matter if they use music or not.
Launching Creator Music: The complexities of music licensing has meant that most long-form videos that feature music don’t result in creators being paid. To build a bridge between the music industry and creators, YouTube is introducing Creator Music, a new destination that gives creators easy access to an ever-growing catalog of music for use in their videos, while providing artists and music rights holders with a new revenue stream for their music on YouTube. Creators can now buy affordable, high-quality music licenses that offer them full monetizing potential—they will keep the same revenue share they’d usually make on videos without any music. And for creators who don’t want to buy a license up front, they’ll be able to use songs and share revenue with the track’s artist and associated rights holders. Creator Music is currently in beta in the U.S. will expand to more countries in 2023.
Susan Wojcicki, CEO of YouTube, said, “The YouTube Partner Program was revolutionary when we launched it back in 2007, and it’s still revolutionary today. Over the last three years, YouTube has paid creators, artists, and media companies more than $50 billion dollars. That $50 billion dollars has changed the lives of creators around the world and enabled new voices and stories to be told. But we’re not done yet. When we introduced the YouTube Partner Program, we made a big bet: we succeed only when our creators succeed. And today, we’re doubling down. We’re introducing the next chapter in how we reward creativity on our platform by expanding access to our YouTube Partner program.”
Neal Mohan, YouTube’s Chief Product Officer, said, “YouTube’s first-of-its-kind, industry-leading Partner Program changed the game for long-form video. And now we’re changing the game again, this time by opening it up to Short-form creators and introducing revenue sharing to Shorts. This is the first time revenue sharing is being offered for short-form video on any platform at scale, adding to the 10 ways creators can already earn revenue on YouTube. It’ll be available to all of those in YPP — including the new, mobile-first creators, who will be joining the program for the first time.”
Pedro Pina, YouTube’s VP of Europe, Middle East & Africa, said, “This is a pivotal moment for both YouTube & the creative ecosystem. In times of uncertainty, we’re bringing even more revenue opportunities to more creators and artists across more formats than ever – all of this is helping turbocharge an already healthy video ecosystem in MENA.”
Lyor Cohen, YouTube’s Global Head of Music, said, “Creator Music is the future. We’re building the bridge between artists and creators on YouTube to elevate the soundtrack of the creator economy; it’s a win-win-win for artists, songwriters, creators and fans. With Creator Music, artists have a new way to get their music out into the world; fans can now discover music they love on their favorite creator’s channels, and both creators and artists will have new revenue opportunities.”
Experience the ChatGPT ‘Make It More’ Trend: Generate Weird AI Images
AI art generators occupy a peculiar space, capable of rendering diverse scenarios, from a cosmic skateboarding dog to a coffee cup adrift in the ocean. Setting aside ethical considerations, some creations may not initially meet expectations, necessitating user prompts to refine the AI-generated output.
Yet, what if the aim isn’t to craft a polished piece of AI art? Enter the “make it more” trend, where ChatGPT users task DALL-E to generate an image and subsequently request the bot to amplify certain aspects. For instance, Justine Moore prompted DALL-E to create a bowl of ramen, then instructed it to make it spicier. The iterative process led to increasingly absurd results, culminating in a bowl of noodles shooting fire beams into outer space.
A Dad getting increasingly Dad-ier pic.twitter.com/1EUFECmnT3
— Justine Moore (@venturetwins) November 27, 2023
While the Make It More trend gains traction on ChatGPT and DALL-E, allowing users to experiment with various image transformations, it also raises concerns about resource utilization. The AI processing involved consumes power and energy, prompting considerations about the trend’s efficiency and environmental impact. Nevertheless, these prompts contribute to OpenAI’s ongoing efforts to enhance AI capabilities across platforms like ChatGPT and DALL-E.
Samsung Internet is Now Available for Download on Windows PCs
Samsung’s default browser, Samsung Internet, has expanded its reach to desktop computers and laptops, now available for download on the Microsoft Store. One notable feature is the ability for users to sync their browsing data between their Galaxy devices and computers.
Upon launching the browser, users can import their browsing history, bookmarks, and search engines from other applications like Google Chrome or Microsoft Edge by signing into their Samsung Cloud account. The browser also supports add-ons and extensions from Chrome and Edge, accessible through the Chrome Web Store.
Samsung Internet for Windows offers familiar features such as incognito mode, light and dark modes, and ad-blocker support. The design elements show similarities to both Chrome and Edge, providing a sense of familiarity for users of those browsers. A useful security feature allows users to delete bookmarks, browsing history, passwords, and other data upon signing out, catering to those who share computers.
Despite its promising features, the browser’s PC debut is marred by a lack of complete sync support. Currently, only browsing history, bookmarks, and search engines can be imported, with no support for transferring saved passwords from Galaxy devices to computers. This omission may be addressed in future updates.
In May, Samsung Internet received an optimisation update for Galaxy tablet users. Toggleable features were introduced, allowing users to control the placement of the browser’s address, bookmark, and tab bars. The update also included a warning for users with a high number of open tabs, informing them that opening another tab would result in the deletion of the oldest tab.
Google Clarifies the Cause of Missing Google Drive Files
Many Google Drive users recently experienced the unsettling disappearance of their files, prompting concerns. Google has now identified the root cause, attributing the issue specifically to the Google Drive for Desktop app. While assuring that only a limited subset of users is affected, the tech giant is actively investigating the matter and promises timely updates.
To prevent inadvertent file deletion, Google provides the following recommendations:
- Avoid clicking “Disconnect account” within Drive for desktop.
- Refrain from deleting or moving the app data folder, located at:
- Windows: %USERPROFILE%\AppData\Local\Google\DriveFS
- macOS: ~/Library/Application Support/Google/DriveFS
- Optionally, create a copy of the app data folder if there is sufficient space on your hard drive.
Before Google officially addressed the issue, distressed users took to the company’s support forum to report deleted files. One user from South Korea highlighted a particularly severe case where their account reverted to May 2023, resulting in the loss of anything uploaded or created after that date. Additionally, the user emphasised that they had not synced or shared their files or drive with anyone else.
As Google delves deeper into resolving this matter, affected users are advised to heed the provided precautions. The company’s commitment to ongoing updates reflects its dedication to swiftly addressing and rectifying the situation. The incident serves as a reminder of the importance of proactive measures to safeguard digital data, especially as users navigate cloud-based platforms such as Google Drive.
Review: SONOS Move 2
In the ever-evolving landscape of audio technology, SONOS has consistently been a name synonymous with quality and innovation. The SONOS...
Review: GameSir T4 Cyclone Pro Midnight Wireless Controller
The gaming peripherals market is inundated with a plethora of controllers, each vying for attention with unique features and design...
Review: Huawei MatePad 11-inch PaperMatte Edition
Huawei has long been a prominent player in the tech industry, consistently pushing the boundaries of innovation. The Huawei MatePad...
Review: Lexar Jumpdrive Fingerprint F35
In the fast-paced world of data storage, security is paramount. Lexar, a well-known player in the storage solutions market, has...
Review: Corsair MP700 Pro PCIe Gen5 X4 NVMe M.2 SSD with Cooler
Corsair has launched the new MP700 Pro PCIe Gen5 X4 NVMe M.2 SSD with a Cooler that stands out as...