Huawei has announced the launch of the HUAWEI Mate50 Pro, the latest member of its flagship Mate series, in the UAE. The device is equipped with a range of cutting-edge technologies and is designed to offer users an enhanced smart device experience. To celebrate the launch and the fourth anniversary of the AppGallery in the MEA region, the Burj Khalifa was lit up in a dazzling display in Downtown Dubai.

 

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The HUAWEI Mate50 Pro is a major step forward in smartphone aesthetics, thanks to its symmetrical Space Ring Design. The device also boasts an Ultra Aperture XMAGE Camera, which features the first-ever 10-scale adjustable physical aperture and offers users the most versatile photography capabilities ever seen on a HUAWEI Mate smartphone. In terms of performance, the HUAWEI Mate50 Pro is armed with the ultra-reliable “Kunlun Glass,” which increases its drop resistance by 10 times. These robust features are enhanced by the futuristic Super Device and EMUI 13 operating system, which is debuting on the HUAWEI Mate50 Pro and offers users a range of seamless smart services.

The new HUAWEI Mate 50 Pro will be available for pre-order in the UAE starting December 16th, with prices starting at AED 3999 for the Orange Vegan Leather, Silver, and Black versions. All pre-orders in the UAE will come with a gift package worth 1230 AED, including the new HUAWEI Watch GT3 SE, a HUAWEI Music and HUAWEI Video+ free 6-month VIP subscription, HUAWEI Mobile Cloud 200 GB 3-month free, 12 months of multi-country warranty service, and more.

In addition to its signature Mate Series design language of iconic symmetry and Space Ring Design, the HUAWEI Mate50 Pro also features the elegant Clous de Paris step-patterned embossing design for the first time, showcasing a new kind of ordered beauty that is crafted down to the last detail. The HUAWEI Mate50 Pro comes with two different types of rear covers: glass and vegan leather. The glass cover is available in Silver and Black, which give the phone a distinct, elegant finish. The vegan leather version comes in Orange, inspired by the radiant orange rays of the sun.

Huawei launched its mobile imaging brand “XMAGE” in July 2022, with the goal of offering consumers a new shooting paradigm that combines science, culture, aesthetics, and technology in terms of technologies, imaging style, and shooting experience. The HUAWEI Mate50 Pro features a cutting-edge Ultra Aperture XMAGE Camera with a 10-size adjustable physical aperture, which incorporates key advances in the optical system, mechanical structure, imaging technology, and image processing. The smart aperture adjusts automatically to match the aperture size with the scene and shooting scenario in Auto mode. Switching to Professional mode allows users to manually adjust the depth of field and degree of blur.

Advanced hardware and algorithms are deeply embedded in the HUAWEI Mate50 Pro to enhance static image shooting. The Ultra Aperture Camera comes equipped with an F1.4 large aperture and works with the XD Fusion Pro image engine and high light intake to set the image brightness, light and shadow details, and cold and warm comparisons to perfection. The Portrait mode applies natural background blurring to make the subject stand out from their surroundings.

The Night mode captures photos with highly distinct bright and dark regions, even in dimly lit environments. The periscope telephoto camera supports a zoom range of up to 200x, bringing scenes from the great beyond right in front of your eyes. The wide-angle macro camera magnifies details from tiny worlds, presenting millimeter-level strands and dew droplets with outstanding clarity. The HUAWEI Mate50 Pro also supports macro video shooting and macro picture-in-picture (PiP) to accurately convey scenes in motion.

The HUAWEI “Kunlun Glass” consists of 10 quadrillion-level nanocrystals, which are the result of composite ion strengthening and make the glass more resilient and drop resistant, as verified by the first-ever five-star glass drop resistance certification from Switzerland’s SGS. This makes the HUAWEI Mate50 Pro the first phone to ever achieve this certification. The HUAWEI Mate50 Pro also supports IP68-rated water resistance of up to 6 meters underwater, allowing it to easily handle wet and dusty environments.

The HUAWEI Mate50 Pro features a 6.74-inch HUAWEI FullView Display with a screen resolution of 2616 x 1212 pixels and a high refresh rate of 120Hz and 1440Hz PWM dimming to reduce flickering and relieve eye fatigue. The display also covers the P3 wide color gamut, ensuring that colors are accurately reproduced for a more authentic viewing experience.

The smartphone also packs a 4700 mAh battery, which offers 66W HUAWEI SuperCharge wired and 50W HUAWEI SuperCharge wireless fast-charging solutions for a balanced combination of battery life, fast charging, and portability. Additionally, the HUAWEI Mate50 Pro comes with an Emergency Mode that activates when the battery level falls to 1%, extending the standby time by three hours or providing 12 minutes of call time.

The HUAWEI Mate50 Pro also features SuperStorage technology, which removes duplicate files and compresses rarely-used apps, preserving up to 20GB (on a phone with 256GB of ROM) of storage space. This allows users to free up more space for their photos and videos.

The HUAWEI Mate50 Pro is the first smartphone from Huawei to run on EMUI 13, which streamlines daily interactions with effortless one-touch navigation. EMUI 13 introduces the Super Device SuperHub feature, an innovative file transfer capability. Users can simply press and hold on any text, pictures, videos, and files, and drag them to SuperHub’s floating window to store the files temporarily. Users can then switch to another application, and select the files within the SuperHub for a seamless cut and paste. With the batch transfer capability, users can also use SuperHub for multi-file transfer between their smartphone, tablet, and PC.

On one hand, it improves efficiency and avoids the process of users switching back and forth between multiple applications and duplicating them. On the other hand, the visual presentation of the copied content allows users to freely combine and arrange the copied content, which brings higher information transmission efficiency. With EMUI 13, Multi-Screen Collaboration now also supports Multi-Window on HUAWEI Notepad and the proprietary Mail app. When the smartphone and PC are connected via Super Device, users can now enable split-screen usage of the mobile apps on the PC screen, bringing more convenience when browsing and using apps.

Additionally, EMUI 13 brings enhanced cross-device collaboration capabilities with Super Device, supporting up to 10 types of smart device connectivity combinations and collaboration. The HUAWEI Mate50 Pro can connect more devices such as earbuds, smart glasses, smart screens, and laptops with a simple drag, bringing together an inter-connected intelligent service across devices. This means that users can enjoy enhanced smart office, entertainment, fitness, and travel experience with Huawei’s suite of smart devices. With Super Device, Huawei has taken another step forward in achieving the ultimate goal of bringing Seamless AI Life to consumers.

The HUAWEI Mate50 Pro comes pre-installed with HUAWEI AppGallery – the third-largest app marketplace in the world. Users download a wide selection of global and Local apps using this. Celebrating its 4th anniversary in the MEA region on Thursday 8th of December, AppGallery is today available in more than 170 countries and regions and has over 580 million active monthly users. The platform now has 6 million registered developers, up from 2.3 million in early 2021. Similarly, the number of app downloads reflects AppGallery’s remarkable growth: users downloaded over 432 billion apps in 2021, a 93% increase over 2019. As part of Huawei’s expanding ecosystem, HUAWEI AppGallery emphasizes privacy, providing enhanced security and a unique, intuitive user experience.

HUAWEI AppGallery will continue to invest in its partners in order to enrich its collection of apps that have become a staple of users’ digital lifestyles. Furthermore, the HMS Core, which unlocks a multitude of Huawei software and hardware capabilities, is regularly updated with new capabilities that enable the hassle-free development of premium apps. Huawei is dedicated to generating new opportunities for users and partners in HMS’s dynamic, collaborative ecosystem.

HUAWEI WATCH GT 3 SE

The latest smartwatch in the HUAWEI WATCH GT 3 Series, is now available on Huawei’s official website and select retailers in the UAE. Priced at AED 699, it combines a long-lasting battery life with handy features like Science-based Workouts and sleeps health monitoring. As a cutting-edge entry-level smartwatch, HUAWEI WATCH GT 3 SE embodies the needs of urban explorers, sports and fitness enthusiasts, and health-focused individuals. HUAWEI WATCH GT 3 SE helps address user pain points and allows them to travel lightly to embrace the surrounding nature with a lightweight design.

HUAWEI FreeBuds 5i

HUAWEI FreeBuds 5i features excellent audio quality, premium noise cancellation technology, a standout battery life, and ground-breaking connectivity features, as well as a stylish appearance and science-based acoustic design that delivers unprecedented multi-sensory immersion. It is a product designed for young listeners and is thus priced the most cost-effective. The new HUAWEI FreeBuds 5i will be available on Huawei’s official website and select retailers in the UAE starting December 23rd. Priced at AED 329.

HUAWEI MatePad Pro 12.6-inch

Huawei also released the next-generation 12.6-inch flagship tablet, the HUAWEI MatePad Pro, which has been updated in terms of external design, screen quality, audio-visual experience, software, and hardware. This will bring consumers a smarter tablet experience, and further improve the creativity and productivity of tablet products. The rear cover of this refreshing tablet is designed by the frosting process, which offers great aesthetics and a unique and stylish colour, while bringing an ergonomic feel to the hands. The new HUAWEI MatePad Pro will be available on Huawei’s official website and select retailers in the UAE starting December 12th. Priced at AED 3699, it comes with gifts worth AED 599.