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HUAWEI FreeBuds 5i is Now Available in the UAE

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HUAWEI has announced its all-new Hi-Res Certificated TWS with long battery life and outstanding ANC, the HUAWEI FreeBuds 5i. The latest iteration to the HUAWEI FreeBuds series offers users high-resolution sound with 28h of Music Playback and 42dB Multi-Mode ANC. This is also topped off with a compact and comfortable design with dual-device connectivity and IP54 Water Resistance.

More importantly, the HUAWEI FreeBuds 5i is compatible with different operating systems, including devices running on Android and iOS. Consumers can get the HUAWEI FreeBuds 5i in UAE starting from the 13th of January, for a price of AED 329 from Huawei’s online platforms as well as certified retailers. The new HUAWEI FreeBuds 5i is available in Isle Blue, Nebula Black, and Ceramic White colours.

The HUAWEI FreeBuds 5i supports LDAC HD audio codec, and it is Hi-Res certified. Hi-Res Audio Wireless is officially defined as the capability to reproduce the full range of sound of recordings mastered from CD-quality music sources, and it is widely accepted and recognised among audio enthusiasts.

Moreover, the earbuds come equipped with a 10mm high-sensitivity dynamic driver unit and customised polymer composite diaphragm. HUAWEI FreeBuds 5i comes equipped with a dual adaptive EQ optimisation algorithm that detects both ear canal structure and wearing status and optimises the audio at all frequency ranges to account for such factors, ensuring a consistent listening experience. Visitors to Huawei’s offline stores will have the opportunity to experience the superior sound quality of the HUAWEI FreeBuds 5i.

HUAWEI’s newest earbuds provide EQ effects, which will allow consumers to choose the audio effects freely, such as by selecting Bass boost or Treble boost mode, so that each song can be tailored to users’ unique tastes, just like customising to get the most desirable listening experience that meets each individual’s taste.

The HUAWEI FreeBuds 5i provides a formidable 28 hours of battery life (with the charging case) and fast charging capabilities to sustain a staggering 7.5 hours of continuous audio playback, which can soar to 28 hours when used with the charging case. With a quick 15-minute boost in the charging case, users get an incredible 4 hours of listening power, catching up with their needs in a short period of time.

HUAWEI FreeBuds 5i adopts hybrid noise cancellation technology. Equipped with two MICs inside and outside the ear to detect environment noise outside, as well as extra noise in the ear canal, and accurately produce reverse noise cancellation sound waves, generating 42 dB of maximum noise cancelling depth.

The earbuds also integrate a hearing optimisation algorithm based on wearing detection, which identifies the listener’s wearing status, and provides optimal sound effect parameters, thereby ensuring a better listening experience. Consumers will be able to choose between Ultra, General, and Cosy noise cancellation modes, to adapt the effects to their environment, whether it is a busy airport, subway station, restaurant, office, or quiet home.

The HUAWEI FreeBuds 5i has been crafted into a sleek and elegant shape that is designed to fit the human ears just like hand-in-glove. Lighter pairs of earphones have been well received by consumers. A single FreeBuds 5i weighs just 4.9 gms, making it lighter than many commonly used coins. The body of the HUAWEI FreeBuds 5i is just 29mm long. Compared to the HUAWEI FreeBuds 4i, the sound openings have been shortened by 1mm, and the relative height has been reduced by one-third, making the earphones more adaptable to each listener’s ear canal, thereby allowing for a snugger fit.

The HUAWEI FreeBuds 5i can connect to two devices running different operating systems (compatible with EMUI/Android/iOS/Windows) and automatically switch between the devices without missing a beat, bringing users a smooth and smart audio connection experience. The HUAWEI FreeBuds 5i comes with IP54 water resistance, making it more than equipped to meet most listeners’ needs in daily life, from accidental splashes to rain.

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Logitech G Launches Astro A50 X Wireless Gaming Headset

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Logitech G, a brand of Logitech has launched the Logitech G ASTRO A50 X LIGHTSPEED Wireless Gaming Headset and Base Station in the GCC, the fifth generation of the critically acclaimed ASTRO A50 Series console gaming headset. The new ASTRO A5O X is designed to deliver the ultimate console headset experience. With breakthrough innovations in audio and connectivity, the ASTRO A50 X LIGHTSPEED Wireless Gaming Headset + Base Station features:

  • New PLAYSYNC technology for easy connectivity and switching between the XBOX, PS5 and PC via a single button press
  • PRO-G Graphene Audio Driver technology for high-performance gaming audio
  • 24-bit LIGHTSPEED Wireless technology for pro-grade performance on the console

“Over the last decade, the A50 has become an icon in gaming headsets due to its focus on gamer-centric design, premium sound, and superior comfort and durability,” said Dana Zebian, Logitech G’s Marketing Manager for the Middle East. “Our new A50 X elevates this beloved headset with an unmatched level of performance by combining the A50’s award-winning design with several new features and advanced technologies that truly revolutionize gameplay.” Comfort, sound, connectivity, communications and compatibility are the keys that gamers look for in an audio solution. The A50 X combines the design of the original A50, a favourite of console gamers everywhere, with four breakthrough innovations in the console headset market.

Bringing all systems together, PLAYSYNC Technology is an industry first that allows gamers to connect their Xbox Series X|S, PS5 and PC/MAC all at once and seamlessly switch between all three gaming systems with the simple ‘one-click’ of a button on the A50 X headset. When switching between Xbox and PS5 consoles, PLAYSYNC will change what the gamer views on their TV and what is heard in their headset. When switching to PC, PLAYSYNC will change what is heard in the gamer’s headset. Allowing gamers to decide and easily switch to the gaming experience they want to enjoy at any moment.

A50 X is a two-part Base Station and Wireless Headset system that works directly with high-performance game consoles as well as 4K UHD Televisions using HDMI 2.1 technology. Using HDMI, the Base Station directs audio wirelessly to the A50 X Headset while passing the console’s video through to the TV without impacting the source’s intended fidelity and features such as 4K 120Hz HDR, VRR, and ALLM. The result is high-performance and ultra-low latency video.

Audio signals are also intelligently routed on A50 X; with the headset docked to the Base Station, audio signals along with video will be passed through to the connected TV. When gamers undock the headset, audio signals will be rerouted to the headset automatically, improving convenience and versatility between open or private listening experiences.

With sound being such a critical component in gaming, the A50 X’s PRO-G GRAPHENE Audio Driver has been precision-engineered with a 40 mm graphene diaphragm featuring a live edge suspension, to deliver superior audio performance like never before. The new driver delivers improvements in sound reproduction accuracy, time to signal accuracy and distortion reduction, allowing players to identify audio objects more clearly, and more quickly discern their location as objects move relative to the player.

Graphene is a breakthrough material for audio clarity, detail, and spatial timing accuracy. With unprecedented harmonic rigidity, these audio drivers reduce distortion while delivering soaring highs, clear mids and rich bass. Optimized for the multi-platform player who requires the highest levels of audio and visual fidelity, and demands both style and design excellence, the A50 X headset system is purposefully designed to work with high-performance game consoles using HDMI 2.1 & USB-C connectivity, allowing A50 X to deliver uncompressed audio at up to 24-bit fidelity. The integrated LED status info panel and the click-in magnetic charging cradle of the A50 X Base Station keeps the headset battery topped off and always at the ready.

Logitech G’s award-winning 24-bit LIGHTSPEED wireless technology is a continuously improving pro-grade solution for quality of sound, reliability in connectivity, and efficiency for epic battery life. The Base Station also features simultaneous Bluetooth® connectivity allowing gamers to mix Discord chat with game audio or listen to music while playing.

The A50 X is Logitech G’s first headset that comes equipped with an integrated high-resolution 16-bit 48 kHz LIGHTSPEED microphone, this additional bandwidth lets the microphone capture a much broader spectrum of sound delivering unrivalled performance, clarity, and quality in a boom microphone. A50 X lets players control the Game/Chat mix on Xbox, PC—and even their PS5, and balance volume between game and chat with on-ear controls.

Gamers can optimise and fine-tune the gaming audio experience with G HUB on PC and the Logitech G App on iOS/Android devices. Control headset EQ presets or dive deep into the fully parametric EQ. Take advantage of the extended resolution of the microphone and dial-in broadcast-quality EQ settings while controlling their environment with noise reduction. Gamers can set up stream output audio mixing, specify sidetone amount, save custom presets, and more.

The Logitech G ASTRO A50 X Wireless Gaming Headset + Base Station is available now in key retailers across the GCC.

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HP Unleashes Latest OMEN and HyperX Gaming Arsenal

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HP ignited the Dubai gaming scene today with a showcase of its latest OMEN and HyperX devices and accessories. The event unveiled a collection of cutting-edge products designed to elevate the gaming experience for all. “HP understands the evolving needs of gamers, creators, and streamers. The OMEN and HyperX lineup caters to this diverse audience, offering a blend of power, performance, and quality. Whether you’re a seasoned pro, a casual player, or just starting your PC journey, OMEN and HyperX offer a perfect match for an immersive and seamless experience,” the company said.

 

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OMEN Transcend 14
The star of the show was the highly anticipated OMEN Transcend 14. This lightweight 14-inch powerhouse is built for those who demand both gaming excellence and creative freedom. Featuring a stunning 2.8K 120Hz OLED display and powered by the latest Intel Core Ultra Processor, the OMEN Transcend 14 seamlessly blends portability with premium performance. This allows users to transition between gaming and creative tasks on-the-go, without sacrificing processing power.

Beyond the Transcend 14, the showcase also featured:

  1. A broad selection of other OMEN laptops boasting impressive performance and design.
  2. An array of HyperX gaming gear, including mice, headsets, backpacks, and the world’s most customizable mechanical keyboard.

HyperX Alloy Rise

“With PC gamers numbered 1.1 billion and an expected growth to 1.85 billion this year, gaming is not just a pastime; it’s a dynamic and evolving culture that connects people worldwide,” said Peter Oganesean, Managing Director of HP Middle East. “Our Gaming Showcase in Dubai underscores our dedication to providing gamers with the latest advancements in technology, empowering them to reach new heights of performance and enjoyment.”

HyperX QuadCast

HP’s Dubai Gaming Showcase wasn’t just about unveiling new products, it was a strategic move aligning with the region’s thriving gaming scene. Gaming in the Middle East is no longer a solitary activity; it’s a social phenomenon fostering vibrant communities. With the UAE gaming market expected to grow steadily at 5.40% annually from 2024 to 2027, OMEN and HyperX are stepping up to meet this growing demand.

HyperX Pulsefire Mat RGB

HP’s latest offerings prioritize personalized experiences, delivering top-notch performance, sleek designs, and extensive customization options to cater to the diverse needs of Middle Eastern gamers. Attendees at the showcase weren’t just passive observers. Interactive demos and expert insights allowed them to experience firsthand the power and versatility of the OMEN and HyperX lineup. The message was clear: from competitive esports to immersive storytelling, these products offer limitless possibilities for gamers to explore and excel.

HyperX Cloud III

The showcase also highlighted HP’s commitment to a sustainable future. Eco-friendly materials and energy-efficient designs were incorporated into the showcased gaming devices and accessories, demonstrating that responsible practices can go hand-in-hand with high-performance gaming gear. By aligning with the Middle East’s burgeoning gaming community and prioritizing personalization, performance, and sustainability, HP positions itself as a leader in the region’s ever-evolving gaming landscape.

HP’s Dubai Gaming Showcase wasn’t just about announcements, it was an exhibition of cutting-edge technology for passionate gamers. Here’s a closer look at some of the key highlights:

OMEN Transcend 14: This ultra-light champion weighs in at only 1637g, defying expectations for a portable powerhouse. Featuring a stunning 2.8K 120Hz OLED display and the latest Intel Core Ultra Processor with NVIDIA GeForce RTX 40 series GPUs, it allows seamless switching between gaming and creative endeavors, anywhere, anytime.

OMEN Transcend 16: This desktop replacement boasts a stunning 240Hz, 16:10 display with vivid colours and high refresh rates. Powered by the latest 14th-generation Intel processors and up to a NVIDIA GeForce RTX 4070, it empowers creators and gamers alike.

HyperX QuadCast

HyperX Cloud III Wireless Headset Black: This evolution of the legendary Cloud II Wireless incorporates next-gen technology and a sleek design, delivering exceptional audio for the most dedicated players.

HyperX Pulsefire Haste 2 Mini Wireless Black Mouse: Weighing less than 60 grams, this ultra-light, wireless mouse offers precision control in a compact form factor.

HyperX Pulsefire Mousepad: Engineered for durability and precision tracking, this mousepad features an optimized surface and anti-fray stitching for enhanced comfort and control during intense gameplay.

HyperX Pulsefire Haste 2 Mini Wireless

HyperX Alloy Rise 75 Gaming Keyboard: The “world’s most customizable” toolless mechanical keyboard, the Alloy Rise takes personalization to a whole new level. Hot-swappable key switches, magnetic top plates, badges, and more let you tailor your keyboard to your exact needs.

HyperX QuadCast S Black Microphone: This condenser microphone delivers both broadcast-quality audio and stunning aesthetics. Customizable RGB lighting adds a touch of style to any stream setup.

HyperX Knight and Delta Backpacks: These durable, weather-resistant backpacks offer secure storage for your gaming essentials, with classic HyperX colours and airline carry-on compliance for ultimate portability.

OMEN 17: OMEN recently announced the upcoming launch of the OMEN 17 Gaming Laptop. Designed for the multi-faceted gamer who dabbles in content creation and esports, this laptop boasts increased performance, larger screens, and captivating visuals. It caters to a growing segment of gamers who demand versatility from their machines.

Staying true to its innovative spirit, OMEN will integrate a dedicated Copilot key for quick AI accessibility. This intriguing feature remains shrouded in a bit of mystery, but it hints at AI-powered functionalities to streamline the gaming experience. Additionally, an AI-driven OMEN camera and voice enhancer will elevate your audio and video quality, ensuring seamless communication with teammates or viewers.

The showcase also highlighted HP’s recent partnership with Riot Games, the powerhouse behind popular titles like League of Legends (LoL Esports), VALORANT (VCT), and Teamfight Tactics (TFT Esports). This groundbreaking global collaboration will reshape the gaming and esports experience for players worldwide. As the official Riot Games Technology partner, OMEN and HyperX gain access to Riot’s massive player base. This collaboration empowers them to provide top-tier hardware and technological solutions that will fuel various aspects of the Riot Games ecosystem, from powering the experiences of millions of players to supporting record-breaking esports events.

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GameSir Launches Nova Series of Gaming Controllers

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GameSir has announced the official worldwide release of its newest controller series – the highly anticipated Nova Series featuring the GameSir Nova and GameSir Nova Lite. Two next-generation devices with cutting-edge capabilities and a raft of key features, the GameSir Nova and Nova Lite promise to empower users during gameplay and take gaming exploits to the next level.

Billed as ‘the ultimate multi-platform gaming controller’, the GameSir Nova offers unrestricted gaming experiences with its cross-platform adaptability. Compatible with Android, Switch, Steam, PC, and iOS devices, this fabulous controller enables users to conquer their games with style, precision, and incredible performance. The GameSir Hall Effect anti-drift sticks are engineered for increased consistency and smoothness during gameplay with specially optimized algorithms, stylish RGB circles come with personalized lighting effects for unique gaming experiences, and tri-mode connectivity makes for unparalleled hassle-free flexibility with three connectivity options (Bluetooth, 2.4GHz, and Wired).

Additionally, the GameSir Nova supports Switch, Dinput, Xinput, Arcade, and MFi as a truly versatile controller, holding the keys to ultimate gaming experiences with less latency, motion control, programmable macro back buttons, and dual actuators for strong and subtle vibrations. The controller is also available in retro white and neon teal. Much like its fellow Nova Series device, the GameSir Nova Lite promises to deliver next-level gaming experiences – empowering users throughout gameplay conquests. Exactly like the GameSir Nova, this innovation comes with the same multi-platform compatibility, GameSir Hall Effect anti-drift sticks for maximized performance, and tri-mode connectivity with Bluetooth, 2.4GHz, and Wired.

Another standout component is the turbo function for faster response. The Nova Lite features a 20Hz Turbo function with customizable buttons, meaning gamers have a convenient way to enhance immersive gameplay. Additionally, greater control is assured thanks to the multi-function M button that enables users to seamlessly adjust such as vibration intensity, switch modes, stick’s dead zone and interchange key values in various settings. Gamers also have the option to choose between two colours – Stellar White or Space Purple – with the device catering to every gaming requirement at a super-affordable price.

Commenting on the global launch, Betta Core, CEO, GameSir, said, “After many months of behind-the-scenes planning and preparation, we’re thrilled to officially release the Nova Series across international markets. A series sure to be embraced and enjoyed by gaming enthusiasts far and wide, we’re particularly excited because the GameSir Nova and Nova Lite perfectly complement our vision to empower every individual during gameplay and expand the boundary of joy. With the Nova Series now available, we can’t wait to see the reaction and reception from the worldwide gaming community. For sure, these innovations will meet every expectation.”

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