Insta360 has today launched GO, a tiny stabilized camera that mounts anywhere. GO uses its innovative form factor and AI-powered smart editing to make capturing life effortlessly. GO is available now via Insta360.com and select retailers worldwide. It weighs only 18.3 grams and goes places that other cameras can’t, capture angles other cameras don’t, and never gets in the way.
When worn, GO enables seamless, hands-free shooting, so users can capture experiences at the spur of the moment without ever fumbling behind a phone display. But GO is more than wearable. A magnetic body, plus a range of accessories, means GO is ready to clip, tag or hang on just about anything. Shooting video with GO is simple: Pressing its button once records a clip for up to 30 seconds, pressing a second time stops it.
Because GO can be mounted anywhere — from clothing to vehicles — it has to be ready for a bumpy ride. Whether users walk, ride or crossover dribble, GO keeps footage smooth using Insta360’s signature FlowState stabilization. FlowState is the secret ingredient that enables GO to get great footage anytime, anywhere.
GO doesn’t just save time and hassle during capture. With FlashCut auto-editing, it also saves the hassle of finding and editing your best clips. FlashCut uses AI to find your best shots and combine them — on the beat — into a stylized edit. GO can sort content based on a theme (such as food, cities, smiles) and quality of the shot composition. With FlashCut, users can capture, edit and share their day in a few taps.
For creators who like to get hands-on, the GO app also offers a full-featured editing tool that allows tweaking of everything from transitions to the colour palette and playback speed. The app also lets users easily combine footage from the GO and their smartphone, ensuring their edits bring together all of their best shots.
Thanks to its next-level stabilization, GO makes hyper lapses easy. Mind-blowing shots that used to take expensive gear and hours of editing are now as simple as the press of a button. GO captures hyper lapses for up to 30 minutes at 6x speed. Stationary time-lapses are just as easy. GO’s mount-anywhere design lets users capture the flow of time from impossible perspectives.
The GO app’s unique Barrel Roll feature lets you twist your shots like a turntable, as many times as you like. It’s a head-turning effect that looks even better when combined with a hyper-lapse. Smooth, rolling shots used to take expensive gimbals and fancy footwork. GO uses stabilization and an ultra-wide field of view to make them easy.
GO is IPX4 water-resistant straight out of the box. It’s ready for splashes, rain, and submersion in water for up to 10 seconds. GO supports shooting at up to 100 FPS so creators can slow things down and dial in on the action. GO’s Charge Case slips into your pocket, allowing for easy charging on the fly. With the Charge Case, GO is ready for about 200 clips a day. After a day of shooting, the Charge Case connects directly to your phone for fast footage transfer.
Any GO purchased via Insta360.com can be laser-engraved to give it a personal touch. GO comes standard with a range of accessories for easy charging and mounting, including the Charge Case, Magnet Pendant, Pivot Stand, Easy Clip, and Sticky Base. GO is priced at $199.99.
Insta360’s New ONE X2 Lets You Shoot, Stabilise, and Edit 5.7K 360 Videos
Insta360 has launched today the Insta360 ONE X2, a pocket-sized camera offering stabilisation, 5.7K 360 videos, IPX8 waterproofing, a 360 touch display, and a range of AI-powered editing features. ONE X2 is part camera, part sidekick. With just one device, you can capture every angle at once, and unlock cinematic perspectives that used to require a cameraman or drone.
When you’re ready to edit, AI-powered features in the Insta360 app and desktop software help you find and edit your best shots in just a few taps. Insta360 ONE X2 is available to order today via Insta360.com and select retailers worldwide, including B&H Photo Video and Adorama.
Insta360 ONE X2 unlocks a world of creative possibilities. Four ways to shoot—360, Steady Cam, InstaPano, and MultiView—come together to deliver a multi-cam rig that fits in your pocket. With 5.7K 360 degrees capture, the camera catches the action in every direction, so you don’t have to point while shooting. Just choose your favorite angle during your edit, or let ONE X2’s AI do it for you.
When you want to capture traditional flat videos, there’s Steady Cam mode. This mode puts all your firepower behind one of ONE X2’s lenses, capturing ultra-stable, ultra-wide footage that’s ready for instant sharing. InstaPano is a brand-new photo mode for capturing beautiful panoramas. Rather than moving your camera or phone across a scene and getting poor-stitched, blurry panoramas, it’s just one tap and done.
And for solo vloggers and creators, MultiView is a game-changer. Display two angles at once with different fields of view and make sure you’re always in frame with the app’s face tracking. Whether you’re shooting in 360 or Steady Cam mode, FlowState stabilization keeps your shot smooth. ONE X2’s stabilization and horizon leveling algorithms are better than ever, allowing you to shoot ultra-stabilized shots with just one pocket-sized cam—no gimbal needed.
The real fun of a 360 camera lies in the Invisible Selfie Stick. Everyone’s favorite feature is back with ONE X2, allowing you to capture epic aerial angles without a cameraman or drone. Watch the stick magically disappear in your edit, keeping you in the center of your own story.
There’s nothing easier than editing your footage with the Insta360 app’s Shot Lab. Shot Lab hosts a continuously updated collection of one-tap templates using the latest and greatest 360 editing techniques. All you need to do is bring the footage and Shot Lab turns it into something epic.
Templates like Dolly Zoom and Stop Motion make cinematic effects as easy as a tap. Clone Trail and Shadow Clone template clone your body in seconds. Ghost Town takes your 360 timelapse and removes people from it, outputting an unobstructed photo.
Select your target with a tap or voice command while shooting. Then head to the app or Studio, where the upgraded Deep Track algorithm can track humans, animals, and other moving objects, keeping your target center-frame, no matter the obstacle.
The beauty of capturing 360 degrees means you don’t have to point at your subject when shooting. But having every possible angle at your fingertips can get a little tricky when you’re ready to share your footage. Auto Frame combs every inch of your 360 footage and reframes your shot to find the highlights. Improved video recommendations and a new photo algorithm help you find the perfect shot in seconds.
The TimeShift hyperlapse feature is back with ONE X2, and now available for both 360 and Steady Cam shots. Adjust the playback speed while reframing your shot in any direction, or let the AI do it for you. Add a Freeze Frame to slow your video down to a standstill and reframe the angle at the height of the action. It’s as simple as a tap in your video’s speed settings.
Achieve natural, high-dynamic-range shots in a tap. PureShot mode enhances the dynamic range of your low-light photos, while reducing noise and preserving detail. The image quality improvements don’t stop when you head underwater either. AquaVision auto-balances out colors, resulting in crystal-clear underwater content that looks like it was shot in broad daylight. Just toggle it on in the app—no external filter or further editing needed.
Insta360 ONE X2 maintains the pocket-sized form factor of ONE X, while building on its strengths with a range of hardware and performance upgrades. A higher-performance 1630mAh battery keeps you shooting for 80 minutes, while a new ultra-bright high-def touchscreen allows you to preview your shot in 360 degrees.
ONE X2 is also ready for the water, with IPX8 waterproofing. Take it down to 10 meters (33ft) without a case, or use the Dive Case to shoot down to 45 meters with seamless underwater stitching. Four mics hone in on your voice no matter how you hold the camera. You can record stereo audio with a new smart wind-reduction algorithm or record ambisonic for a fully immersive experience.
Voice control allows you to control shooting when ONE X2 is just out of reach. You can even connect your AirPods to control the camera or record audio on the go. Stay connected with friends, family, and colleagues from a distance. Use ONE X2 as a webcam to get a wide-angle split-screen view on Zoom and other popular conferencing platforms. Or go live in 360 degrees on Facebook, Youtube, or any other 360-video channel with the customized RTMP feature.
Insta360 ONE X2 is available to order today via Insta360.com and select retailers worldwide, including B&H Photo Video and Adorama. ONE X2 retails for $429.99. A selection of new accessories are also available including Lens Guards and a Bullet Time Cord for capturing epic slow-mo angles.
Insta360 Launches the ONE R Action Cam Co-Engineered with Leica
Insta360 today announced ONE R, an adaptive action cam whose unique interchangeable-lens design enables 360-degree capture, standard 4K wide-angle capture, and use of a groundbreaking 5.3K 1-inch sensor — all with a single device. The concept is simple — one battery, one processor and a selection of quick-swapping lens Mods.
In an instant, ONE R transforms from a dual-lens 360 shooter to a standard action cam. ONE R currently offers three ways to shoot with three available lens Mods — the Dual-Lens 360 Mod, the 4K Wide-Angle Mod and the 1-Inch Wide Angle Mod co-engineered with Leica.
The 1-Inch Wide Angle Mod achieves the best performance ever in an action camera, combining a 1-inch sensor with the legendary optical expertise of Leica and 5.3K resolution — in a compact, rugged body backed by Insta360’s signature FlowState stabilization.
The ONE R is designed to give creators, athletes, and adventurers a single tool that can adapt to any shoot. In terms of creative freedom, nothing beats a dual-lens 360 camera. It unlocks the ability to reframe shots after the fact, ensures that users never miss the action, and enables unique techniques such as drone-like aerial angles. But for scenes in which action is concentrated in one direction, a reframed shot from a 360 camera still doesn’t achieve the same level of quality and resolution as a specialized single-lens shooter.
These two camera formats have unique strengths and tradeoffs — just as telephoto and wide-angle setups on an SLR camera have equal but opposite strengths. The only way to take advantage of both formats is with an easy, efficient way to switch from one to the other on the fly. ONE R is just that. ONE R redefines what’s possible with an action cam. Each of its three available Mods unlock breakthrough imaging and quality.
Dual-Lens 360 Mod: This Mod supports 5.7K capture on two lenses that cover every direction at once. It enables a real-time 360-degree preview on ONE R’s touchscreen, while innovations like Color Plus, HDR video and Night Shot achieve the best color accuracy and low-light performance in any consumer 360 camera.
4K Wide Angle Mod: Ready for 4K@60fps, this Mod captures crisp, vibrant, stabilized action and supports up to 8x slow-mo. Its reversible design lets you flip the touchscreen from back to front in a snap — perfect for getting real-time feedback when filming yourself.
1-Inch Wide Angle Mod co-engineered with Leica: This Mod achieves a level of quality never before seen in an action cam. The 1-Inch Wide Angle Mod uses a best-in-class 1-inch sensor to capture brilliant 5.3K video and 19MP photos even in complex lighting conditions. Premium performance in a device that’s ready to go anywhere — the 1-Inch Wide Angle Mod is a game-changer.
Leica worked closely with Insta360 on the optical engineering and industrial design of the 1-Inch Wide Angle Mod, and contributed its unmatched expertise in image quality and color reproduction.
The ONE R uses a fully upgraded FlowState stabilization algorithm to achieve gimbal-like stabilization whether you’re shooting in 360 or with a standard wide-angle. Using a smart scene-detection algorithm, ONE R outclasses the competition with stabilization that holds steady even in low-light scenes.
The ONE R is also IPX8 waterproof to depths of 5 meters (16.4 feet) straight out of the box. For those who want to go deeper, a Dive Case enables descents of up to 60 meters (197 feet). Voice control, meanwhile, lets you control ONE R with a few simple commands. If ONE R is mounted on a helmet or out of reach, just give it a shot.
The best thing about shooting 360 videos is that you capture an infinite number of possible angles and edits. The worst thing about shooting 360 videos is that you capture an infinite number of possible angles and edits. If only there were some kind of artificial intelligence that could analyze a scene in every direction at once to find the most interesting moments and angles.
Enter Auto Frame. Insta360 has developed its own computer vision algorithm to identify the best parts of any 360 video and recommend them to creators. There’s still plenty of choices, but the ONE R app’s Auto Frame feature helps you quickly narrow down the shots worth considering and does the reframing for you.
AI-powered computer vision also enables ONE R’s mind-blowing tracking capabilities. When editing 360 videos, creators can simply select a subject to follow with a tap. The ONE R app will automatically keep it locked in the center-frame. Even if a subject is obscured by an obstacle, ONE R’s algorithm will remember it and start tracking again as soon as it reappears.
And if you don’t want to wait for post-production to choose your subject, you can also use Deep Track in real-time. ONE R’s unique “Point to Track” feature lets you lock onto a subject with the voice prompt “Mark that!”. The next time you connect to your camera, you’ll get an automatically reframed shot that follows your chosen subject — it’s like having a cameraman with you wherever you go.
ONE R brings back Insta360’s endlessly fun and versatile Invisible Selfie Stick feature. Easily capture aerial angles and video-game-style third-person views by making your camera grip invisible. Invisible Selfie Stick is only supported when using the Dual-Lens 360 Mod.
ONE R offers a range of both hardware and software upgrades to achieve best-in-class low-light performance. New Night Shot mode captures low-light photos that pop, while automatic de-noising preserves detail in the low-light video. ONE R also supports HDR modes for both photos and videos, and creators can take advantage of Color Plus to do an automatic, one-touch color grade that brings out brighter, more vibrant hues.
When it comes to color reproduction and low-light performance, the 1-Inch Wide Angle Mod co-engineered with Leica is in a class of its own. Its 1-Inch sensor brings out highlights and shadows in vivid detail. Vloggers will be tempted to leave the rest of their kit at home. Every ONE R build comes standard with two onboard mics and an automatic wind-reduction algorithm that achieves great sound straight off the camera.
However, its USB Type-C port and top-mounted Accessory Shoe also allow for easy third-party 3.5mm mic connection. The ONE R app comes with a range of new editing features designed to help creators take advantage of all its capabilities. The TimeShift hyperlapse effect popularized by ONE X can now be completed with a couple of taps, and a new pose-detection algorithm lets creators instantly identify and extract every frame of a clip in which they strike a similar posture — enabling mind-bending stop-motion effects that used to take hours of work.
New Starlapse mode automatically calibrates exposure settings to capture stunning time-lapse of the night sky — creators just pick a time and a place and hit record. The ONE series’ signature Bullet Time effect has also been upgraded with a smart horizon-leveling algorithm. FlashCut is the ONE R app’s content-aware editing algorithm. First, it finds shots based on a theme set by the creator — like food, travel or pets. Then it combines them on beat into a stylish edit. FlashCut can filter and combine footage captured by any ONE R build — 360 or standard.
ONE R doesn’t stop at three Mods. Its unique design enables a huge range of efficient add-ons and upgrades. The standard Battery Base can be swapped for a double-size Boosted Battery Base for extended shooting. Meanwhile, Insta360 today also announced the groundbreaking Insta360 ONE R Aerial Edition, which offers a specialized mounting system to make supported drones completely invisible and captures an unobstructed, airborne 360-degree view.
ONE R is all about choice. Creators can purchase exactly the combination of gear that suits their needs. However, Insta360 also offers a range of prepackaged Editions that give creators everything they need to get started with some of the most powerful combinations of Mods.
Insta360 ONE R Twin Edition brings together two great ways to shoot — the Dual-Lens 360 Mod and 4K Wide Angle Mod — in one convenient package for $479.99; Insta360 ONE R 1-Inch Edition comes standard with the premium 1-Inch Wide Angle Mod co-engineered with Leica and retails for $549.99; and Insta360 ONE R 4K Edition offers creators all they need to enjoy the versatile 4K Wide Angle Mod for $299.99.
Sony Launches RX0 II Ultra-Compact Camera
Sony Middle East & Africa has today introduced the new ultra-compact RX0 II (model DSC-RX0M2) camera. Building upon the waterproof/dustproof, shockproof, crushproof and ultra-compact qualities of the original RX0, the new model now offers internal 4K recording, up to 180-degree and down to 90-degree tiltable LCD screen that even works underwater, and new image stabilisation solutions for video recording.
At the heart of the RX0 II sits a 1.0-type stacked 15.3-megapixel1 Exmor RS CMOS image sensor and an advanced BIONZ X image processing engine that offer enhanced colour reproduction including beautiful skin tones. This power packed combination has been optimised to deliver lightning fast performance and exquisite image quality for both stills and movie shooting across a wide sensitivity range of ISO 80-12800.
The ZEISS Tessar T 24mm3 F4.0 fixed wide-angle lens has a shortened minimum focusing distance of 20cm, making it perfect for selfies or table-top photos. A camera for all conditions The RX0 II is truly a ‘worry-free’ camera that can be taken into places that no other camera can go. Measuring just 59mm x 40.5mm x 35mm and weighing just 132g, the RX0 II fits easily into a pocket and is ready for whatever the elements can throw at it.
It is waterproof up to 10 metres deep, dustproof, shockproof up to 2-metres and crushproof up to 200KG force. Movies and More The RX0 II offers 4K 30p internal movie recording4 with full pixel readout and no pixel binning to collect approximately 1.7 times the amount of data required for 4K video. This oversampling reduces the appearance of moiré and jaggies and delivers smooth, high quality 4K footage with exceptional detail and depth.
Using the recently introduced Sony “Imaging Edge” mobile applications, the footage can be transferred to a smartphone, edited and shared easily across social networks. The RX0 II introduces in-body electronic stabilisation for steady footage, even when shot handheld. This can be enhanced even further when footage is exported to a smartphone or tablet running the ‘Movie Edit add-on’ application where the additional information captured during filming can be processed to produce a video with gimbal-like smoothness.
An additional new feature that can be accessed via Sony ‘Movie Edit add-on’ is ‘Intelligent Framing’ where the selected subject is kept in the centre of the frame and image distortion is corrected in a final edit. Depending on where the video will be shared, the required aspect ratio can then be selected. Additional movie features of the RX0 II include Super Slow Motion recording at up to 1000 fps, uncompressed 4K HDMI output and simultaneous proxy movie recording. Users can utilise Picture Profile, S-Log and Time Code / User Bit functions to ensure a final result that exactly matches their creative vision.
The versatility of the RX0 II means that it offers a host of stills photography features in addition to its video capabilities. It boasts an Anti-distortion Shutter of up to 1/32000 sec. and can shoot at up to 16 fps to capture any fleeting moment of emotion that passes across the subject’s face. In an upgrade from the original RX0, colour reproduction has been enhanced to reproduce natural and vivid colour of human skin, and the optional ‘Soft Skin Effect’ can be applied to cover minor blemishes and wrinkles.
Rating and Protect functions can be applied in camera and a grouped display of continuously shot images can be viewed on the camera. Sony’s Eye AF, that is proving hugely popular with portrait photographers across the world, has been upgraded on the RX0 II. The speed, accuracy and operation of the Eye AF has been improved to make it even easier to capture a stunning portrait; a simple half press of the shutter button will lock-on to the eye of the subject.
The focused eye can be selected (left / right / auto) in the menu or assigned to a custom button, allowing the user to concentrate on composition. The camera can be set for interval shooting, the results of which can be edited with Sony’s “Imaging Edge” desktop application ‘viewer’ into stunning time-lapse videos[xviii]. Multi-camera options Up to 5 RX0 II cameras can be controlled wirelessly using Sony ‘Imaging Edge Mobile’ application and between 6 to 50 cameras can be controlled via an access point.
The RX0 II is also compatible with the Camera Control Box CCB-WD1 which enables up to 100 cameras to be connected and controlled in a wired multi-camera setup. Both of these multi-camera solutions unlock a whole new world of shooting opportunities and free video expression from any viewpoint that the user wishes to pursue.
The new RX0 II with the VCT-SGR1 Shooting Grip will be available for pre booking at Sony Boutique store in The Dubai Mall, Kansas store in Mall of The Emirates and Jumbo Electronics stores across the UAE from today with a launch bundle offer of AED 2,499.
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